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Technology Stocks : Dell Technologies Inc.
DELL 133.20+5.7%Nov 26 3:59 PM EST

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To: Frank Ellis Morris who wrote (130355)6/2/1999 9:53:00 AM
From: edamo  Read Replies (1) of 176387
 
frank...this is the point i've been trying to make:

quoted from reuters 5/28/99 "industry tries to create e-biz buzz like ibm's"

" ibm is setting the agenda in the computer business for the first time in years-taking back some of that role from msft and intc. they are creating the terminology of e-business and being synonymous with all things business can do electronically.

"that, in part,is linked to constant flow of advertising sent out in recent years by ibm and its publicity-minded chief executive louis gerstner.

the e-business campaign from ibm has been terrific, concedes oracle marketing vp, mark jarvis. they have successfully created a category that the industry has been able to deliver on.

RIVALS, HOWEVER,SAY IBM'S WINS HAVE BEEN IN THE REALM OF PERCEPTION.....

YA GOT EM AGAINST THE ROPES MIKEY....GO IN FOR THE KNOCK DOWN....
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