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  Top News Fri, 4 Jun 1999, 8:34pm EST 
  Patagon.com to Offer Internet Trading Soon in Brazil, Mexico; No Minimum  Patagon.com to Offer Internet Trading Soon in Brazil, Mexico
  New York, June 4 (Bloomberg) -- Patagon.com, the first web site to allow online trading in Argentina's stock market, expects to expand to Brazil and Mexico soon to tap a groundswell of interest in online investment in Latin America.
  With no minimum investment requirement, the start-up Miami- based company is taking stock trading beyond the traditional brokerages that serve well-heeled clients. Many brokerages in Latin America have minimum investment requirements of $10,000. ''We're going to open this to people who didn't have enough money to open an account before,'' said Constancio Larguia, chief operating officer at Patagon.com, which opened its web-site in January 1998. ''We hope this will be a breakthrough in the industry.''
  Patagon.com is one of the first companies in Latin America that's riding the wave of Internet investing, a trend that's new in a region where buying stocks has been limited to the rich.
  After its successful start in Argentina last June, the company hopes to start allowing customers to trade in Brazil's Bovespa stock market by the end of this month and the Bolsa stock market in Mexico by July's end.
  The company, which could sell stock to raise capital in the future, also plans to partner with a broker in the Chilean and Venezuelan stock exchanges by the end of the year. ''Over time, I think this will change the accessibility of markets,'' said Susan Segal, a general partner for Chase Capital Partners, a venture capital arm of the investment bank. ''The Internet has the possibility of changing the liquidity of the markets in Latin America.''
  Venture Capital Investment
  Chase Capital Partners and Flatiron Partners, another New York-based venture capital company, earlier this year invested $4 million each in Patagon.com so the company could set up regional offices Miami, Sao Paulo and Mexico City.
  In May, $27.8 million in stock was traded through Patagon.com's online services, ranking it the sixth-largest of all brokerages handling transactions on the Buenos Aires Stock Exchange, Larguia said. The average daily trading volume for the 20 sessions on the stock exchange in May was $52.5 million.
  Through an agreement with InvestCapital, Patagon.com managed the first online trade in Latin America, a $3,500 purchase of stock in Argentine oil company YPF SA, Larguia said.
  Patagon.com presently counts about 7,000 clients in Argentina, Brazil, Mexico, Chile and Venezuela, and in the U.S. and Hong Kong outside of the region.
  The growth of Internet use in Latin America means the number of people surfing the web in the region could triple by the end of the year 2000 and boost growth at Patagon.com, Segal said.
  The company's web site has attracted mostly young professionals to its services. More than half of Patagon.com's online traders are between the ages of 18 and 25, said Carlos Maslaton, head trader at Patagon.com.
  That fits in line with Patagon.com's youthful management team. Larguia, who is 24, and 25-year-old Wenceslao Casares, Patagon.com's chief executive, founded the company as students at the University of San Andres in Buenos Aires in March 1997. 
   
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