To: kbert who wrote (19 ) 6/23/1999 1:53:00 PM From: WhipsawMcGraw Respond to of 91
Wednesday June 23, 1:29 pm Eastern Time Company Press Release SOURCE: Deerbrook Publishing Group Deerbrook Publishing Foresees Revenues Exceeding 12 Million Once Acquisitions Close Companies Combined Had Over 8.6 Million in Revenues in 1998 PHOENIX, June 23 /PRNewswire/ -- Deerbrook Publishing Group (OTC Bulletin Board: DBPG - news) announced three letters of intent for key acquisitions in the art industry in the past month. The three prospective acquisitions are Rebecca Fine Arts, Arts Alive Inc., Artsalive.com and Fine Arts Limited Inc. The company has also announced that Deerbook Publishing Group would represent Artist Russell Chatham. The combined companies had over 8.5 Million in revenues in 1998. Deerbrook Publishing Group foresees revenues exceeding 12 Million after acquisition close. The companies are being acquired with cash and Deerbrook Publishing Group common stock. To prevent shareholder dilution at what has been a low stock price; the company priced the acquisitions with Deerbook Publishing Group stock at $1.50. The company expects the acquisitions to close in October of 1999. All three companies are currently profitable and anticipate the acquisitions to be accretive to earnings upon closing. ''The strategy of Deerbrook Publishing Group has been to find companies in the art industry that have a significant presence. We are pleased that these companies shared our vision. We were able to structure deals that focus to the future of Deerbrook Publishing. The ability to price the acquisitions at higher levels will solve our problem of dilution at a low stock price,'' said Keith Chesser, CEO. The company announced earlier today that it has signed a letter of intent to acquire Fine Art Ltd. Fine Art Ltd. is a producer and international distributor of fine quality original oil paintings sold through upper end furniture retail stores, interior designers and architects. Fine Art Ltd. had nearly $5,000,000 in annual revenues for 1998 and offers distribution channels for Deerbrook Publishing products. Deerbrook Publishing Group also announced that Artup.com would launch later this summer. Artup.com will function as a reseller for artists, galleries and individuals that display artwork on the site. Through the Internet's worldwide distribution capabilities, artup.com has the potential to bring together more buyers and sellers of art objects than ever before. This presents an excellent opportunity for cross marketing programs with strategic partners, and artup.com is seeking out companies offering complementary products and services. The company is in the process of signing up galleries, collectors and individual subscribers to build its inventory of artwork for the first auction. The site itself is in development and will feature unique content including artist biographies, works of undiscovered artists, art commentary and more. Sophisticated search technology will enable buyers to locate artwork based on genre, media, even color and size. Deerbrook Publishing Group was incorporated in Colorado in March of 1997. The company's three subsidiaries are Signature Edition, Inc., an art publishing division; Cimarron Studio, Inc., a printing division; and Deerbrook Online, the art auction and retail division formerly known as Enterarts/Interarts, Inc. This press release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, and is subject to the safe harbors created by those sections. These forward-looking statements include statements related to potential mergers and the effect of those mergers on the prospects of the company. Actual results may differ materially due to a number of risks, including the uncertainty of completion of the contemplated transactions. This press release provides general information and should not be construed as an offer to sell securities. The material contained herein has been obtained from sources believed to be reliable, but is not complete and its accuracy cannot be guaranteed. This report is for informational purposes only and should not be construed as advice or meet the investment needs of any particular investor or designed to be the basis of any investment decisions. For further information, contact Investor Relations, 602-437-8888, Fax 602-437-2845, or email ir@artup.com Deerbrook Publishing and artup.com are trademarks of Deerbrook Publishing Group. All rights reserved. Some of the product names mentioned herein are for identification purposes and may be trademarks or registered trademarks of their respective companies. SOURCE: Deerbrook Publishing Group