Complete news for *KNIC* + AOL:
KNIC---Here is the actual news item. They are a very cheap Nasdaq company, so this should really take off.
Eric
(COMTEX) B: KNICKERBOCKER LAUNCHES ITS E-COMMERCE INTERNET SITES COMP
B: KNICKERBOCKER LAUNCHES ITS E-COMMERCE INTERNET SITES COMPANY SIGNS AGREEMENT
FOR 'MORE STORES' LISTING IN JEWELRY AREA OF AOL'S SHOPPING Channel
LAKE FOREST, Calif., Jun 10, 1999 /PRNewswire via COMTEX/ -- The L.
L. Knickerbocker Co., Inc. (Nasdaq: KNIC) today announced it has
launched its jewelry Web site www.Gemopolis.com the largest of its
kind, offering jewelry at manufacture to consumer prices, and its newly
expanded collectibles Web site www.knickerbocker.com offering nine
branded groups and featuring top celebrity-endorsed products.
The Company also announced it has signed an agreement with America
OnLine (NYSE: AOL), the world's leading interactive service, for a
listing in the "More Stores" area of the Jewelry department of AOL's
Shopping Channel. Knickerbocker will also have a presence in the
relevant shopping areas of AOL.COM and CompuServe.
"The growth rate of E-commerce Internet sales have far surpassed the
growth rate of the home shopping industry," said Louis L.
Knickerbocker. "Our strategy is to channel more of our direct response
business through the Internet. Our cost of sales on the Internet are
significantly lower than our traditional distribution channels and we
are continuing to strategically position the Company to take advantage
of E-commerce. Our position is economically enhanced by the fact that
everything that Knickerbocker sells on the Internet is manufactured by
the Company."
"AOL has been the Company's best source of customers," added Mr.
Knickerbocker. "Our new exclusive marketing agreement with AOL will
serveto ensure our success in the future."
The newly designed Web sites feature the latest technologies available
today which include electronic shopping cart, guaranteed encrypted
credit card transaction processing, e-mail notification system, UPS(R)
online tracking of orders, an American Airlines Frequent Flyer Mileage
program, special club incentives and more.
According to Industry sources and a study conducted by the Gartner
Group, the World Wide Web racks up more than 100 million impressions
daily and that number doubles every 100 days. The US Department of
Commerce estimates sales on the Internet will eclipse to $300 million
by the year 2002.
Knickerbocker's Thailand facility in Bangkok is an internationally
recognized vendor in the fine jewelry category. This subsidiary
manufacturers and markets gold and silver and specializes in diamonds,
emeralds, rubies, sapphires and other semi-precious stones worldwide in
a Company-owned 40,000 square foot facility, making it possible for the
Company to sell its Internet product at manufacture to consumer prices.
The Company's branded fashion jewelry is endorsed by famous designers
such as Kenneth Jay Lane, Nolan Miller, Barbara Mandrell and others.
Knickerbocker's collectibles consist of branded lines of porcelain
dolls, vinyl dolls, teddy bears, figurines and collectible toys
endorsed by celebrities such as Marie Osmond, Richard Simmons, Annette
Funicello and others.
The L. L. Knickerbocker Co., Inc. sells collectible gifts and
toy-related merchandise, primarily porcelain and vinyl dolls and teddy
bears. The Company also designs, manufactures and markets fashion
jewelry and accessories, in addition to offering an extensive line of
fine jewelry products and supplying other jewelry manufacturers with
loose cut stones. The Company's products are sold through diverse
international distribution channels, including its own web sites,
television shopping outlets, direct response sales and wholesale sales
to retailers.
For more information, visit the Company's sites at
www.knickerbocker.com andwww.Gemopolis.com
This press release contains forward-looking statements within the
meaning of the Securities Act of 1933, as amended, and the Securities
Exchange Actof 1934, as amended, which involve risks and uncertainties,
including, butnot limited to, economic, competitive, governmental and
technological factors affecting the Company's operations, markets,
products, services and prices, and other factors. The Company's actual
results could differ materially from those projected in the
forward-looking statements as a result of the factors described herein.
SOURCE L.L. Knickerbocker Co.
(C) 1999 PR Newswire. All rights reserved.
prnewswire.com -0-
CONTACT: Louis L. Knickerbocker of L. L. Knickerbocker,
949-595-7900; or
Fran Daniels of Financial Sciences of America,
310-278-4413
WEB PAGE: gemopolis.com
knickerbocker.com
GEOGRAPHY: California
INDUSTRY CODE: REA
MLM
SUBJECT CODE: PDT
JVN
OTC
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