To: Sir Auric Goldfinger who wrote (2133 ) 7/9/1999 4:05:00 PM From: Peter V Respond to of 19428
Looks like they are buying ENCD on the news today: biz.yahoo.com Thursday July 8, 9:00 pm Eastern Time Company Press Release SOURCE: ENCAD, Inc. ENCAD Purchases Rights for Posterizer Point-of-Sale Signage Software; Acquisition of Software Rights Enhances ENCAD's Solution for POS Customers SAN DIEGO, July 8 /PRNewswire/ -- ENCAD, Inc. (Nasdaq: ENCD - news), today announced it has purchased the rights to produce, market and distribute Posterizer(TM) software from Intersoft® of France, enabling ENCAD® to offer a complete printing solution to the Point-of-Sale (POS) retail printing market. The agreement provides exclusive rights to the software in all countries except Belgium and France. Posterizer is an easy-to-use software application that allows users to create custom signage at the local level while enabling corporate marketing departments to control corporate standards. The software offers easy-to-navigate, pre-designed templates that local retail personnel can easily update with new items and pricing. The result is low-cost promotional signage that is effective, maintains a consistent corporate image and can be printed quickly at individual retail sites. Introduced by Intersoft in 1996, Posterizer is the only software specifically developed for the wide-format POS retail market and has been in use by major retail customers in France for over two years. Intersoft has worked closely with these leading retail enterprises to evolve Posterizer to include features and performance specifically developed for the retail environment where quick and cost-effective POS signage is a must. Commenting on the agreement, Mike Steep, ENCAD Executive Vice President and Chief Executive Officer noted, ''The Posterizer acquisition is an important step in ENCAD's strategy to provide large retailers with a total solution for producing POS signage locally. We'll be working very closely with our channel partners to make this solution the most attractive in the business.'' ENCAD, Inc., a leading innovator in digital image printing solutions, offers a broad line of wide-format color inkjet printers, software utilities and scientifically matched inks, media, and fabrics. ENCAD's products produce superior color images quickly and cost-effectively and are designed to increase user productivity in a variety of applications including graphic arts production, retail point-of-sale, sign-making, textile design, and photographic enlargement. With over 100,000 printers sold, the Company's products are offered and serviced in more than 67 countries through a worldwide network of more than 90 distributors and more than 1,000 value-added resellers. For more information about ENCAD, call 1-800-4ENCDIR or visit its Web site at www.encad.com. ENCAD is a registered trademark of ENCAD, Inc. All other trademarks are the property of their respective owners. SOURCE: ENCAD, Inc.