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Strategies & Market Trends : Rande Is . . . HOME -- Ignore unavailable to you. Want to Upgrade?

To: Rande Is who wrote (8270)	6/14/1999 2:25:00 PM
From: Trumptown	Read Replies (1) \| Respond to of 57584

Hi Rande...do you have any thoughts on DRIV at these levels...nibbling on a little here... SR

To: Rande Is who wrote (8270)	6/14/1999 2:41:00 PM
From: Jason W	Read Replies (3) \| Respond to of 57584

Rande, Let me clarify my statement a bit. SCH and ALL the brokers are under pressure right now. They have gotten far ahead of themselves, price wise. Look at how far EGRP, AMTD, and SCH have risen in the past 52 weeks. Competition in all areas of the internet will get tougher as time goes on, brokerages being no exception. However, brokerages have one of the best overall business models out there. Mainly, they have no inventory, and high customer loyalty/repeat business. Overhead is also low. The cost of adding customers, aside from marketing, is very low. If you compare brokers to retailers, the brokers win every time. As the market bottoms, whenever that should be, brokers will be among the bargains I search for. I will never touch the low/no margin retailers again. Even as the competition increases, so will the number of people beginning to trade online. And as with retailing, a few of the big boys will get the lions share of the business. Lastly, whenever the markets drop, the number of trades will drop. Rande preaches about the traders mentality all the time. People don't buy when the market falls, and are afraid to sell their losers. People buy when the market is hot, and don't have the courage to purchase when the prices are low. When the market heats up, the traders will return, and AMTD, EGRP, SCH and the others will be there to make sure the trades go through,(slowly). Online trading is here to stay, and when the market heats up again, the lure of the quick buck will return, and so will the trading volume. **The term PEOPLE doesn't refer to the geniuses on this thread, but the mindless masses of traders outside the HOME thread.:-)