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To: Ruffian who wrote (32309)	6/14/1999 3:29:00 PM
From: 2brasil	Read Replies (1) \| Respond to of 152472

ot--Microsoft Launches MSN Mobile REDMOND, Wash. (AP) - Microsoft Corp. (Nasdaq:MSFT - news) on Monday launched MSN Mobile, enabling customers to receive wireless information services on their interactive pagers and cellular phones. Microsoft and other operators of Internet portal sites, including Yahoo! and America Online Inc. (NYSE:AOL - news), are scrambling to offer Internet content on wireless devices, handheld computers and television in addition to personal computers. Microsoft said its latest service, a version of its MSN online service, will allow consumers to control what they receive and when they receive it, and to tailor content to fit their needs or location. For example, instead of receiving national sports headlines at a fixed time of day, MSN Mobile users can select a specific professional or college team to follow. Similarly, customers can receive customized weather reports for more than 500 U.S. cities, rather than a feed of temperatures sent to every subscriber regardless of geographic location. Last month, Microsoft invested $600 million in Nextel Communications, to provide Nextel's wireless phone customers with e-mail and basic Internet content. Joe Laszlo, an analyst with Jupiter Communications, said Microsoft was making ''a baby step'' into wireless services. But the step is necessary for Microsoft to keep pace with Internet rivals and to attract more customers to its Web services, he said. ''In terms of what MSN is offering now, it's not a terribly compelling lineup,'' Laszlo said. ''But it is an early move to give MSN some experience'' in wireless, a market that will grow as cell phones and hand-held computers continue to become more sophisticated, he said. In the coming months, Microsoft said MSN Mobile will include electronic-mail, address books and calendar features from the MSN Hotmail Internet-based e-mail services; news, sports and weather from MSNBC; and stock updates from MSN MoneyCentral personal-finance online service. Microsoft is a partner with NBC in MSNBC, a cable news channel. Separately, Microsoft said it acquired OmniBrowse Inc., a wireless data-services company specializing in applications for wireless handheld devices. Financial terms were not disclosed. OmniBrowse makes software that customizes Internet content such as news, sports, stock quotes and weather for viewing on 3Com Corp.'s Palm line of hand-held computers and other portable devices. The operating system for Palm computers is the main rival to Microsoft's Windows CE in the hand-held market. In April, Yahoo landed a deal with a start-up called Online Anywhere to deliver its Internet content to personal digital assistants and television-based Internet appliances. America Online, with its recently acquired Netscape, has been working on its ''AOL Anywhere'' strategy, which includes plans to bring the online service to TVs and portable devices. Search News Stories Search News Photos Jun 13 \| Jun 12 \| Jun 11 \| Jun 10 \| Jun 09 \| Jun 08 \| Jun 07 \| Jun 06 \| Jun 05 \| Jun 04 Home \| Full Coverage \| Top Stories \| Business \| Tech \| Politics \| World \| Local \| Entertainment \| Sports \| Science \| Health Questions or Comments Copyright © 1999 The Associated Press. All rights reserved. The information contained in the AP News report may not be published, broadcast, rewritten or redistributed without the prior written authority of The Associated Press.