Netscape and American Express Announce Two Year Multi-Million Dollar Sponsorship Agreement Targeting Small Businesses
Agreement Brings American Express Services to the Netscape Small Business Channel on Netcenter
June 16, 1999 08:01 AM
MOUNTAIN VIEW, Calif. and NEW YORK, June 16 /PRNewswire/ -- Netscape, a subsidiary of America Online Inc. AOL and the American Express Company AXP today announced a two-year multi-million dollar sponsorship agreement that will bring American Express financial services to small businesses through the Small Business Channel on Netcenter (http://home.netscape.com/netcenter/smallbusiness/businessfinance/index.html). With small businesses representing a third of Netscape Netcenter's 15 million registrants, the Netscape Small Business Channel combined with American Express services creates a powerful credit and finance resource for this growing business community.
Recently expanded in March, the Netscape Small Business Channel on Netcenter simplifies the Internet and provides small businesses with easy one-stop access to the quality content and tools they need in order to manage and grow a successful business online. American Express will be a premier sponsor within the Netscape Small Business Channel giving American Express exposure through premier placements, banners ads and ad impressions. For Netscape, the agreement secures a premier sponsor for the Business Finance department, expands the range of "best-of-breed" services offered to small businesses on the Netscape Small Business Channel and provides incentives to Netscape for generating business for American Express. Financial terms of the agreement were not disclosed.
"With millions of users taking advantage of Netcenter offerings such as the Small Business Channel -- the Netscape and American Express relationship creates an excellent resource for small businesses," said Barry Schuler, president of the AOL Interactive Services Group. "As a leader in worldwide financial services, American Express, will offer products and services that are consistent with our goal for the Netscape Small Business Channel -- to simplify the Internet and help businesses manage and grow a successful business online."
"Through our relationship with Netscape and its leading portal Netcenter, millions of small businesses will have the chance to discover the valuable products and services available to them from American Express Small Business Services," said Eileen Serra, senior vice president and general manager at American Express. "This agreement will provide us with more opportunities to reach the growing number of small businesses."
Among the American Express services that will be featured on the Netscape Small Business Channel are the company's small business charge cards, credit cards, financial advisory services, small business lines of credit, equipment financing and card acceptance services. To get details or sign up for a particular American Express service, interested small business owners can easily click on an American Express banner on Netcenter and link to the appropriate section of the American Express Web site (www.americanexpress.com.)
American Express Small Business Services provides a wide range of credit and capital products, as well as business management, accounting and travel related services tailored to meet the unique needs of small firms. The Company operates the Small Business Exchange, an on line community for entrepreneurs that provides business advice, an extensive library of information and useful interactive tools.
American Express Company is a diversified worldwide travel, financial and network services company founded in 1850. It is a world leader in charge and credit cards, Travelers Cheques, travel, financial planning, business services, insurance and international banking. For more information, visit www.americanexpress.com
Netscape Netcenter is Netscape's leading portal site, with more than 15 million registrants, provides users with a home base on the Internet. From Netcenter, users can navigate the Internet, access a broad range of consumer and business content and services and communicate with others online. The site includes eighteen content channels, a set of leading-edge services including the new Netscape-branded Search, Netscape Contact, Netscape SmartUpdate, Software Download, Member Directory, My Netscape personalization service and WebMail.
Netscape is a leading provider of software and services for businesses that want to transform the way they create and keep customers in the emerging Net Economy. Recently acquired by America Online, Inc., Netscape is based in Mountain View, California.
Additional information on Netscape is available on the Internet at home.netscape.com, by sending email to info@netscape.com, or by calling corporate sales at 650-937-2555.
NOTE: Netscape, Netscape Navigator, Netscape Certificate Server, Netscape FastTrack Server, Netscape ONE, SuiteSpot, and the Netscape N and Ship's Wheel logos are registered trademarks of Netscape Communications Corporation in the United States and other countries. Other Netscape logos, product names, and service names are also trademarks of Netscape Communications Corporation, which may be registered in other countries. Other product and brand names are trademarks of their respective owners.
SOURCE Netscape Communications Corporation
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