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To: Glenn D. Rudolph who wrote (62884)6/16/1999 12:43:00 PM
From: Lizzie Tudor  Respond to of 164684
 
Glenn, re: drugstores.... I think the beauty of Kleiner/Bezos or whoever it is, is they know how to value-add to the online sales experience when they do e-retail. When these drugstores first came out I thought, oh big deal, just another space. But actually upon reflection drugs (esp. over the counter) are things that you need info on and thats what the internet can bring to the party. Example I keep seeing that commercial for allergy allegra. The ad says "ask your doctor". I don't want to do that, I want to find out about what it is first and if its even relevant... these sites can provide that info that doesn't exist now for the retail buyer. This is the same thing amazon did with books - add value. Same thing with ginkoba or whatever, I'm not quite sure what it is, but I want to try it. I can read about it on drugstore.com and thats worth a lot.

Today I am going to send in an enhancement request that drugstore.com list the "top sellers" when you pull up an drug or vitamin. They have that feature already overall on the home page but I want to pull up "Vitamin C" and see the top sellers.