To: Doug who wrote (31608 ) 6/16/1999 7:21:00 PM From: Mang Cheng Respond to of 45548
"Wireless Trading Leader w-Trade Secures Four New Brokerage Customers For Its Wireless Trading System" NEW YORK--(BUSINESS WIRE)--June 15, 1999--w-Trade today announced that Benson York Group, Inc., Firstrade Securities Inc., WinTrade Inc., and Wyse Securities all plan use the w-Trade Wireless Trading System to enable their customers to track the markets and trade from a wide variety of PDAs, smart phones, and other popular handheld wireless devices. Benson York (http://www.mostactives.com/), Firstrade Securites (http://www.firstrade.com/) and Wyse Securities (http://www.wyse-sec.com/) will make wireless trading immediately available to their customers. WinTrade Inc. (http://www.wintrader.com) plans to make wireless trading available to its customers in the third quarter of 1999. Investors with these brokerages will be able to choose from a wide variety of handheld wireless devices to connect to their brokerage's online trading services, including: Palm Computing platform devices (such as the 3COM (Nasdaq:COMS - news) Palm III(tm), Palm IIIx(tm) and Palm(tm) V connected organizers), Microsoft (Nasdaq:MSFT - news) Windows CE-based handheld devices, two-way pagers, personal communicators like the Nokia (NYSE:NOK - news) 9000il Communicator and smart cellular phones. w-Trade Leadership 15% of the top 20 online brokerages rated on the Gomez Internet Broker Scorcecard now use w-Trade to offer wireless trading to their customers. ''We expect that the use of wireless trading, as well as other types of wireless interactive and e-commerce applications, will skyrocket over the next few years,'' said Edward Kountz of The Tower Group. ''w-Trade is well positioned to take advantage of this trend, given its early industry leadership, extensive list of brokerage customers and its powerful wireless application server technology.'' Many Systems and Devices -- One Solution w-Trade's wireless application server technology allows online trading applications, along with other types of e-commerce and interactive applications, to work on virtually any type of handheld wireless device or wireless data network. In addition, the w-Trade System's scalable wireless application server easily hooks into back end database and transaction systems (whether mainframe, client-server or web based). This allows brokerages to quickly and easily roll-out wireless trading to customers while reducing installation and maintenance costs. Trends Indicate Increase In Wireless Trading and e-Commerce The flexibility of the w-Trade system is particularly important for online brokerages, as research shows the number of online investors and handheld wireless device use exploding simultaneously. International Data Corporation (IDC) predicts that by 2003 more than 90 percent of today's discount brokerage customers will trade online. At the same time, forecasts from other major research firms show the installed base for total worldwide handheld wireless devices easily exceeding 1 billion users by 2003. Cahner's In-Stat Group predicts that worldwide cellular subscribers will grow to approximately 1 1/4 of a billion people by the year 2003. The Strategis Group projects the global paging market will reach over 200 million subscribers by 2003 In addition, Dataquest predicts that the installed base of other types of handheld wireless device users, including Palm(tm) connected organizer users and Windows CE handheld computer users, will grow to 32.5 million units by 2003. ''The future growth of online investing, and in fact the future growth of e-business itself, will not be confined to the desktop.'' said Donna Oliva, CEO of w-Trade. ''Every type of company -- be it a brokerage firm, a bank, a web portal, a bookseller, or a grocery store chain -- needs to begin considering how they will extend their information systems to handheld wireless devices.'' The Advantages of w-Trade Wireless Trading The benefits of wireless trading with the w-Trade System are quickly making it a necessity for the sophisticated mobile investor. Not only does wireless trading provide these mobile investors with the convenience of being able to place trades virtually anytime, anywhere, but it also helps them to make more informed trading decisions through its powerful alerting features. Investors with brokerages that support the w-Trade System today can use their handheld wireless device to: Create Intelligent Alerts(tm) that track the markets for trading opportunities; Receive Broker Alerts(tm) with personalized buy/sell recommendations; - Get real-time quotes and financial information; Trade securities with trade confirmations sent to their wireless device, fax, or email; and, - Manage their positions across any number of accounts. In addition, the low price of the w-Trade System provides commission savings for mobile investors -- even those who are not very active in the market. For example, Firstrade, and Wyse charge users only $30 per month for access to their wireless trading services, and charge commissions on trades placed via the w-Trade system at the same rate low rate as their web-based trades. Thus, a mobile investor with a handheld wireless device could begin saving money on commission fees after placing only a few wireless trades per month rather than placing these same trades at a higher commission fee with their broker over the phone. biz.yahoo.com Mang