To: AmericanVoter who wrote (10521 ) 6/21/1999 9:34:00 AM From: mike machi Respond to of 19700
ADOBE PARTNERS WITH ECIRCLES.COM TO REVOLUTIONIZE PHOTO SHARING ON THE WEB SAN JOSE, Calif., Jun 21, 1999 /PRNewswire via COMTEX/ -- Adobe Systems (Nasdaq: ADBE), Incorporated, the marketshare leader in digital imaging software, and eCircles.com, the leading site for private communities on the Web, today announced a partnership to deliver innovative, web-based photo sharing communities for consumers. The Adobe and eCircles.com partnership is a key ingredient in Adobe's recent announcement of its Adobe ActiveShare(TM) desktop software and the Adobe ActiveShare.com website. Available in early August, ActiveShare software provides consumers witha one-click photo import process from a CD, digital camera, or scanner. Once the photos are in the computer, ActiveShare allows users to organize and view photos in albums, complete with searching capabilities, as well as perform basic photo editing and enhancing tasks. Photos and whole albums can then be automatically transferred to the Adobe ActiveShare.com website, where the award-winning capabilities of eCircles.com provide an easy way for friends and family to view and share photos online. The Adobe ActiveShare.com web site also offers a consumer's guide to digital imaging with information, tips, and projects, and photo-related services for gift creations, photo reprints, cards and more. As the web increasingly becomes the medium of choice among consumers for sharing content such as images, music, and video, complementary desktop applications will greatly improve the overall consumer experience. Leading this charge is Adobe, with Adobe Photoshop(R) software holding 80% marketshare in professional digital imaging software. Adobe has also shipped nearly 20 million copies of the number one selling consumer photo editing software worldwide, Adobe PhotoDeluxe(R). Along side is eCircles.com, honored as the best online community by PC World, that has generated over 1/2 million members since its launch 4 months ago. Together, Adobe and eCircles are delivering the ultimate consumer solution for digital photography. "The most significant technology trends today are the web and digital photography. When you bring them together you get the next hottest activity-photo sharing over the web," said Kyle Mashima, vice president, Adobe Business and Imaging Solutions. "Sharing photos is the number one reason consumers want digital images. eCircles.com provides the best photo sharing community site on the Web, while Adobe is the leader in consumer digital imaging. Our partnership will bring a new level of sharing and communication for consumers. This is just the beginning." "We are excited to be an important part of Adobe's growing presence onthe Internet. Adobe and eCircles share a common vision -- photos are a rich way to communicate and that ease-of-use is a critical problem to resolve on the web," said Prescott Lee, founder and CEO of eCircles.com "The combination of ActiveShare, ActiveShare.com, and eCircles provides a completely integrated, consumer-tested experience that removes all of the problems that users face today when they try to share their photos over the web. It is anunbeatablecombination." Availability In early August, consumers worldwide will be able to go to Adobe ActiveShare.com and begin creating personalized online communities with eCircles.com. About eCircles.com eCircles.com is revolutionizing the way people keep in touch. Selected in June 1999 by PC World as the "Best Online Community Site," the service enables your real-life circles of friends to share and interact on the Web. At www.ecircles.com, you can create private circles and invite your friends to join you there to exchange photos, hold discussions and plan group activities. Founded in 1998 and based in San Mateo, Calif., eCircles.com is a pre-IPO company backed by a group of investors led by CMGI@Ventures.