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B: STARBASE LAUNCHES THE FIRST GLOBAL COLLABORATIVE WEB COMMUNITY FOR SOFTWARE
DEVELOPERS OPENAVENUE TAKES LEADERSHIP ROLE IN PROVIDING Developers with an
Online Workplace for Creating, Sharing, and Collaborating in Software Projects
SANTA ANA, Calif., Jul 1, 1999 /PRNewswire via COMTEX/ -- StarBase
Corporation (Nasdaq: SBAS), a leading provider of Internet and intranet
basedtechnical collaboration products for web content management and
web quality control software, announced today the official launch of
OpenAvenue Inc., a vertical Portal servicing the software development
industry and its community of knowledge workers. The OpenAvenue brand
will represent a dynamic marketplace where virtual development teams,
formed around OpenAvenue's online workplaces, collaborate and share
knowledge on distributed software projects. OpenAvenue's flexible
architecture allows these projects to cover a wide range of source code
models, including private source code licenses, virtual consulting and
open-source software.
The uniqueness of OpenAvenue's business-to-business services model
stems from the portal's ability to quickly create online development
teams and enable developers to easily contribute their knowledge and
code directly into project repositories, while automatically
controlling all phases of the application's life cycle. OpenAvenue is
powered by StarTeam, which acts as a core technology hub where
knowledge, contributions, and context are created, stored, and
maintained. By enabling developers to work together successfully,
OpenAvenue will establish itself as "the community" for the software
development world. The long-duration involvement in development
projects gives OpenAvenue substantial opportunities to (i) generate
advertising revenues, (ii) establish software development-related
business services, and (iii) establish an online storefront to sell
software-related products.
StarBase Corporation recently established OpenAvenue as a separate
corporation, with StarBase maintaining a majority equity stake in the
Company for a limited time. Other industry software and hardware
companies will join StarBase in supporting and accelerating the growth
of OpenAvenue by contributing content, supporting initiatives, and by
taking either equity or other partnership positions. Ultimately,
OpenAvenue will pursue apublic offering. Prior to the Portal going live
this fall, Open Avenue is actively recruiting projects by freely
hosting open-source, shareware, and consulting projects, with a high
degree of success.
William R. Stow III, chairman and chief executive officer of StarBase,
stated, "I believe that OpenAvenue will make obsolete the way many
software companies currently sell their products. It is vital for
StarBase and other software companies to join the new Internet economy
and ride the rising tidal wave. We are joining with many other major
industry partners who together with us will provide the necessary
leadership as OpenAvenue unfolds."
Jayson Minard, co-founder and Chief Technology Officer of OpenAvenue
stated, "The press, software developers, and users have been telling
companies to get involved in open-source. Software and hardware
companies are saying they want to be involved. The problem isn't lack
of interest, but rather lack of the 'how' to start and sustain their
open-source initiatives. OpenAvenue provides the 'how', with a channel
to public collaboration in software development, consulting, and
support. For developers, OpenAvenue has substantially lowered the
barrier to open-source participation by creating a highly intuitive
interface. In effect, we are making open-source transparent for the
mainstream developer, and automating the project lifecycle."
Carlos Caballero, general manager of OpenAvenue, stated, "OpenAvenue is
about content, knowledge and community. The community forms around the
content supplied by our partners, and then collaborates to produce
knowledge, which in turn creates additional content. Our Portal will
attract developers who want to work on global development projects and
who seek real-life knowledge and support. It will also attract software
users looking for the hottest and greatest products generated by our
community of developers. OpenAvenue's mission is to create, sustain,
empower and grow an independent community of the world's best knowledge
workers, working on world-class projects and supported by the best
companies in the software industry."
About OpenAvenue OpenAvenue is a privately held company located in
Scotts Valley, California, with current majority ownership held by
StarBase Corporation (Nasdaq: SBAS). OpenAvenue is a Web-based brand
specializing in the hosting, management and execution of collaborative
development projects, and can be found online at www.openave.com.
About StarBase StarBase Corporation offers a complete family of
advanced Internet and Intranet-based technical collaboration products
for web site production, e-commerce application development and
software configuration management for mission critical applications.
StarBase products were designed to improve development team
productivity throughout the corporate enterprise over internal networks
or remotely on the Web. StarTeam has won several awards including being
named the 25th fastest growing ISV for Windows byMicrosoft and CMP
Media in April 1999 and "Best of the Test Center" by InfoWorld in Jan.
1998. Leading organizations such as Hollywood Entertainment, Bank of
America, Boeing, Dell Corporation, Intel Corporation, Sprint, and Xerox
have chosen StarTeam to aid in their development projects. StarBase is
located at 4 Hutton Centre Drive, Suite 800, Santa Ana, CA 92707. Tel:
(714) 445-4400. Fax: (714) 445-4404. Visit StarBase's web site at
www.starbase.com.
When used in the preceding discussion, the words "believes, expects, or
intend to" and similar conditional expressions are intended to identify
forward-looking statements. Such statements are subject to certain
risksand uncertainties and actual results could differ materially from
thoseexpressed in any of the forward-looking statements. Such risks and
uncertainties include, but are not limited to, (i) conditions in the
general economy orthe software industry, (ii) the timely development
and market acceptance of products and technologies, (iii) competitive
factors, (iv) demand for team productivity software products, (v)
sell-through of products in the sales channel, (vi) and other risks
described in StarBase Corporation's SEC reports andfilings.
StarBase and its product names are trademarks of StarBase Corporation.
All other product and company names herein are trademarks of their
respectiveowners.
SOURCE StarBase Corporation
(C) 1999 PR Newswire. All rights reserved.
prnewswire.com -0-
CONTACT: Rendell Swart, Investor Relations of StarBase
Corporation,
714-445-4440, rswart@starbase.com; or Eric Jay Appell,
Investors & Partners,
of OpenAvenue Inc., 714-445-4503, eappell@openave.com
WEB PAGE: openave.com
starbase.com
GEOGRAPHY: California
INDUSTRY CODE: CPR
MLM
SUBJECT CODE: PDT
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