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Politics : Ask Michael Burke -- Ignore unavailable to you. Want to Upgrade?

To: Knighty Tin who wrote (63300)	6/27/1999 3:42:00 AM
From: PaperChase	Read Replies (1) \| Respond to of 132070

MB. Here is another company in the PC business that is absolutely clueless: CompUSA: dailynews.yahoo.com CompUSA has had a pathetic strategy to deal with the changing PC environment and pricing model. CompUSA's failed Strategy and/or execution: 1. Trying to be all things to all people...sort of like the CPQ approach to not being competent and not excelling at anything. This is a deadly sin in the high tech world. Compusa want's to be a retail store, a web merchant and a box builder...none of which it does well. 2. To deal with the increasing competitive threat of web based merchants, CPU fatally decides it has to dominate the retail store environment. It then goes out and buys Computer City, a terrible decision. 3. CPU wants to appease the street and claim it has a web presence. So it goes out and creates a web site with product prices that are astronomically high in price so that it won't compete with its retail stores. 4. CPU wants to appease the street and improve their margin by being a generic box builder. So what do they do? They designate 1 PC in each store to be the order center to create a PC. There is no banner around the PC, no separate area, and to exasperate the situation the PC program for assembling this PC rarely works and looks like it was created in about an hour. All so that their generic box won't offend their suppliers like CPQ and HWP. This is yet another example of a poorly run company that hasn't been able to implement anything correctly except for maybe the Apple department. I guess this just spells doom for companies like Dell. <LOL>