Silicon Investor (SI) -- The First Internet Community

STOCKTALK

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor. We ask that you disable ad blocking while on Silicon Investor in the best interests of our community. If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.

Microcap & Penny Stocks : ProNetLink...PNLK...Click here to enter -- Ignore unavailable to you. Want to Upgrade?

To: allen v.w. who wrote (21128)	6/27/1999 11:56:00 PM
From: allen v.w.	Respond to of 40688

AOL Europe to offer free UK Internet access -paper LONDON, June 28 (Reuters) - AOL Europe, a venture of America Online Inc and German media group Bertelsmann AG , will launch a free Internet access service in Britain in August, the Times newspaper reported on Monday. It said the new service, to be called Netscape Online, was also expected to include free technical support. AOL Europe said last week it was considering offering free Internet access in Britain, where the company has lost its lead to Freeserve, a service with no monthly fee launched by electronics retailer Dixons Group Plc . The company's plans emerged from an interview with chief executive Andreas Schmidt in Germany's Der Spiegel magazine, the Times said. It also quoted Bertelsmann chairman Thomas Middelhoff as saying in a separate interview that an eventual flotation of AOL Europe could not be ruled out.

To: allen v.w. who wrote (21128)	6/28/1999 12:15:00 AM
From: allen v.w.	Read Replies (1) \| Respond to of 40688

This makes me feel that PNLK's adds on TV and Radio will bring in a lot of visitors. I know that PNLK's adds are not on during a super bowl, But the adds are aimed at the right people at the right time. I wonder how many are signing up. I believe that there are many of them. I'm sure we will find out. It's just a mater of time. ALLEN: (:-> ----------------------------------------------------------------- Offline Branding **************** Driving site traffic using traditional media is surging in popularity. A group of 47 online marketers interviewed by Forrester Research spend 44% of their ad budget on offline media. These marketers plan to boost that share to 52% in the future. And only 14% of the top e-merchants advertise exclusively online. The rest relies on a strategic mix of online and offline media, reports the Intermarket Group. A survey conducted by The NPD Group for ICONOCAST found that 44% of Internet users mention having visited sites because of a mention in offline media. No wonder the Super Bowl has become a magnet for site advertising. Last January, this premier television event drew the likes of E*Trade, Lycos, HotJobs.com, Monster.com, Victoriasecret.com and Yahoo!. So how well do these offline campaigns work? Monster.com saw site usage rise from 500,000 job searches two weeks prior to the Super Bowl to 2.2 million in the 24 hours following the event. Wired Digital Senior Vice President of Marketing Mary Murphy told the Web Attack! crowd that traffic in advertised markets grew 38% more than projections without advertising, with 49% of first-time visitors saying they heard of HotBot via TV advertising. A benchmark study showed gains in each of these three key parameters of brand acceptance: