To: Jeffrey P who wrote (13545 ) 6/29/1999 11:13:00 AM From: Ben Wu Read Replies (1) | Respond to of 16960
as expected.maximumpcmag.com Creative To Stop Making Savage4 Creative Labs will end its short relationship with S3 when it lets its Savage4-based video cards fade into history this fall, officials confirmed Monday. The Savage4-based 3D Blaster, which has been on store shelves about three months, will not be picked up for Creative's Fall line up. The card would have lasted about six months normally, but Creative will accelerate the phase-out period as well. That doesn't mean the company will stop releasing driver updates to who have purchased the card already. "We would like people to remember what we're doing for our Banshee and Voodoo2 customers," said Creative Senior Brand Manager Jim Carlton. In recent months, Creative has aggressively released tweaked drivers for its Voodoo-based cards to the chagrin of 3dfx. When S3 purchased Creative's arch-rival Diamond Multimedia last week, it helped seal the fate of further S3 cards from Creative. Paul Crossley, a spokesman with S3 said Creative's decision to stop manufacturing S3-based boards was unexpected but not a total shocker. "Our basic positioning from the get go, is that we are very willing to work with our other board makers," Crossley said. "Of course we don't expect all of them to come aboard." Crossley said S3 has been and is willing to work with all of Diamond's current chipset suppliers. One example that looks like it will continue is Diamond's FireGL 1 which uses a graphics chipset from IBM. "It's not a market we're ever going to play in," Crossley said. Carlton said whether Savage4 competes with TNT2 isn't a factor. It's a business decision not to feed Creative's competitors. "We're not necessarily inclined to give S3 and a competitor a revenue stream," Carlton said. Although Creative has decided to dump its S3 line, Number Nine says it will continue to sell its SR9 card, which uses the Savage4 chipset. When graphics chipset maker 3dfx merged with board maker STB, the companies cut off its partners. The 3dfx/STB merger isn't a complete parallel of the Creative Labs/S3 deal. 3dfx purchased STB to help it get into the lucrative OEM market.