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Technology Stocks : Ampex Corporation (AEXCA) -- Ignore unavailable to you. Want to Upgrade?


To: Stephen Pickering who wrote (9742)6/30/1999 9:39:00 PM
From: Dale Kohler  Read Replies (2) | Respond to of 17679
 
I pulled this off of Raging Bull. It seems to be an ad in the New York Times for iNEXTTV.

iNEXTV -New York Times ad: page C-24WWW.iknow i should be
here but why?.com The promise of the internet is compelling. At least
your competitors think so. Most of them have websites. You suppose
that means you need one too. But even the biggest players seem to
be losing their shirts. How can you hope to make the Internet pay?
The web is the future ... almost. The web's ability to target individuals
based on their own interests is awesome. But as a selling medium
something's missing. Internet ad tools--- banner ads, broadcast
e-mail and such--- have all the personality of a speed bump. They are
left over from the world of traditional media and nobody should be
much surprised that their success on the web has been limited. To
optimize the strengths of the web, better tools and techniques are
needed. You're not in TV land anymore. Unfortunately computer
monitors look a lot like television sets. So it's taken a while for people
to realize that the Internet is as different from television as fish are
from bicycles. The Internet reaches millions of prospects. In that
sense it's a mass medium. Yet it allows you to talk to each user,
one-at-a-time, 24 hours a day, 7 days a week, and present each with
a different ad or sales proposition. It does all this with flexibility and
efficiency marketers could hardly dare dream of just a few years ago.
It can use the persuasive power of video, sound, and graphics in
ways television can't touch. It literally transforms advertising into useful
information. People tune in instead of tuning out. Introducing iNEXTV.
A new kind of communications company. iNextv was born at Ampex,
the people who invented the first VCR's, brought color, the slow
motion replay and digital special effects to television. We have lived
with innovation for half a century. We know an opportunity when we
see one and the opportunity to bring the power of full motion video,
sound, and graphics to the internet is irresistible. iNEXTV produces
original video programming targe