FYI
FOR IMMEDIATE RELEASE
Globalfulfillment.com Selects Liquid Audio to
Provide Secure Digital Downloads To Its Online
Music Retailers
LOS ANGELES, CALIF., July 6, 1999 – Globalfulfillment.com, a
global fulfillment solutions leader for music and entertainment
e-commerce retailers, announced today that it has selected
Liquid Audio, Inc., a leading provider of services and software for
the digital delivery of music over the Internet, to make secure
digital downloads available to its network of online retailers.
Music fans shopping at a Global Fulfillment retailer's Web site will
soon have the option to purchase or sample digital audio tracks
through a direct download to their computer using the
freely-downloadable Liquid Player software.
Under the terms of the deal, online retailers using Global
Fulfillment's Global E-Store will have the opportunity to offer
their customers access to Liquid Audio's growing catalog of more
than 10,000 songs in the Liquid Music Network. Global E-Store is
an advanced back-end fulfillment and service solution that
includes more than 800,000 entertainment titles and sources and
ships products locally anywhere throughout the world. Retailers
can use Liquid Audio software and services to set up competitive
selling structures through cross promotions and giveaways. The
Liquid Tracks can be displayed as a point of sale purchase or
alongside related items as an incentive to buy.
"This new relationship with Liquid Audio allows Global Fulfillment
to leverage its current infrastructure, which includes the world's
largest database of entertainment titles, with the emerging
opportunities in the digital music world," said Charlie Gilreath,
CEO of Global Fulfillment.com. "It reflects an important step
forward for online music retailers while working within the
emerging rules of secure digital distribution."
"Liquid Audio's goal is to enable record labels and music retailers
to leverage the Internet to promote and sell music in a range of
formats to consumers online," said Gerry Kearby, chief executive
officer of Liquid Audio. "Our music delivery services and virtual
inventory of thousands of songs, combined with Global
Fulfillment's international reach and extensive database of
entertainment titles, will enable online retailers worldwide to
quickly and easily incorporate digital downloads into their
branded online music stores."
Liquid Audio's distribution services have been selected by 300
music labels to digitally deliver secure music to 200 music Web
sites for promotion and sale to millions of customers. These
distribution services provide retailers with the virtual fulfillment
services they need to promote and sell music downloads in their
online music stores. In addition, they provide artists and labels
with online delivery services to leverage the Internet as a
low-cost music distribution vehicle. Liquid Audio's 'format-neutral'
distribution services harness the open architecture of Liquid
System software line to digitally deliver music in many leading
formats to many leading music players, including Dolby Digital,
AAC and soon, MP3. Liquid System software also ensures music
is delivered with superior sound quality, copy protection,
territory restrictions and copyright management.
Both Liquid Audio and Global Fulfillment are participating members
in the Recording Industry of America's Secure Digital Music
Initiative (RIAA – SDMI). As such, the companies will ensure that
the secure digital download solution they deliver to retailers
meets the open standard requirements set by SDMI. Global
Fulfillment's strategy also complies with current artist and record
industry distribution practices as it sources products locally
complying with parallel import, taxation and export regulations.
Globalfulfillment will make Liquid Audio secure music delivery
services and catalog of downloadable music available to
Globalfulfillment's online retailers by midsummer at wholesale
cost. Each retailer can then mark-up or cross-promote the music
as desired.
About Liquid Audio
Located in Redwood City, Calif., Liquid Audio provides services
and software for the digital delivery of music over the Internet.
The Liquid Audio solution gives musicians, record labels, Web
sites and music retailers the ability to create, syndicate and sell
recorded music online. Liquid Audio enables artists and record
companies to promote and securely sell their music with copy
protection and copyright management through the Liquid Music
Network of 200 Website affiliates. Using the Liquid Player
software, available for free download at www.liquidaudio.com,
consumers visiting these Websites can preview and purchase
songs from a growing catalog of syndicated music.
About Globalfulfillment.com
GlobalFulfillment.com is an international leader of fulfillment
solutions for the new generation of online retailers. Founded in
1992 by entertainment industry veterans, GlobalFulfillment.com
provides a turnkey template store system called Global E-Store
that manages transactions from order inception through
fulfillment to the customer allowing online retailers to bypass the
lengthy and costly process of setting up and maintaining a
stand-alone or proprietary system. The company has developed
and now maintains the world's largest database of music, books,
video games, movies and related entertainment merchandise,
and is the only international fulfillment operation with distribution
centers around the world, including the U.S., Japan, Australia,
South America, United Kingdom and throughout Europe.
# # #
For more information about Globalfulfillment.com products and
services call 1-213-964-9140 or visit
globalfulfillment.com.
Liquid, Liquid Audio, Inc., Liquid Audio, the Liquid Audio logo,
Liquifier and Liquid Music are trademarks of Liquid Audio, Inc.
For more information about Liquid Audio products and services
call 1-888-liquid-0 or visit liquidaudio.com.
For information about employment at Liquid Audio visit
liquidaudio.com or send resumes to
jobs@liquidaudio.com
For more information, press only:
Erik Ryan
The New Media Group
Waggener Edstrom
425-637-9097 erikr@wagged.com
Fonda Berosini
Shandwick Convergence
for Globalfulfillment.com
310-201-8857 fberosini@shandwick.com
Nicole Blout
Shandwick Convergence
for Globalfulfillment.com
310-201-8877 nblout@shandwick.com
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