To: Ga Bard who wrote (6728 ) 7/19/1999 12:50:00 PM From: RavMan Read Replies (1) | Respond to of 9440
CLWK potential looks bigger than thought from this news release. ClearWorks.net Captures 99.9% Market Share in Canyon Gate Community HOUSTON--(BUSINESS WIRE)--July 19, 1999--ClearWorks.net (OTC BB:CLWK), the nation's leading provider of Fiber To The Home (FTTH), announced today that the demand to its Bundled Digital Services (sm) has exceeded all of its expectations. The company is reporting that 99.9% of homeowners in Canyon Gate at Northpointe -- a single-family residential community located in north Houston -- have chosen ClearWorks.net's service packages, even though other competing alternatives were available. ClearWorks.net went live at Canyon Gate recently, offering residents local and long distance telephone service, high-speed Internet connectivity, digital multi-channel video and additional services. Canyon Gate became presumably the nation's first community to receive an integrated package of digital services package via a single fiber optic connection to the home. "This is exciting news. This clearly proves that high-speed broadband services are highly desirable in the market. Our services are as good or better than our competitors and they are priced right," says Shannon McLeroy, president of ClearWorks.net. "Residents were given the choice of using ClearWorks.net's complete package of services or choosing other vendors. Only two homeowners thus far have chosen not to go with ClearWorks.net." Several months ago, Forrester Research (Nasdaq:FORR) pointed out that the telecommunications industry was not in sync with consumers' buying patterns. It stated that for bundling to work, service providers must build packages that reflect consumers' price sensitivity. 64% of the consumers it surveyed said they consider price the most important criterion for selecting a service provider. "That's exactly why we are pricing our services so aggressively, at least 50% lower than if purchased separately from individual service providers. This gives an additional competitive advantage as our success at Northpointe proves" McLeroy states. According to the U.S. Commerce Department's estimates, 1.6 million new homes were started in 1998 in the U.S. alone, making ClearWorks' estimated annual market potential $60 billion for Bundled Digital Services alone. "We are creating an environment for homeowners which provides for a multitude of digital services, enabling our customers to telecommute, video conference or run their own business directly from their home. Our customers will enjoy some of the fastest access speeds available anywhere, at bi-directional speeds of up to 100 Mbps," describes McLeroy. New high-bandwidth Internet applications such as IP video streaming, video on demand and video conferencing will be supported by the fiber-based access. The demand for ClearWorks.net's service is indicative of a national trend where Internet bandwidth to consumers is steadily increasing. But, while companies such as Southwestern Bell (NYSE:SBC) are working to deliver increased Internet bandwidth with DSL technology, ClearWorks has taken the next step by providing even higher speed connections to its customers. In addition to offering Bundled Digital Services for residential customers, ClearWorks.net has signed agreements with half of the city's top homebuilders to pre-wire the homes they build in Houston. This "future proofing" will ensure that homeowners in ClearWorks.net-wired homes are able to take advantage of all of the latest technologies, as they become available for decades to come. Certain statements in this release are forward-looking. Although ClearWorks.net (the Company) believes its expectations are based on reasonable assumptions within the bounds of its knowledge of its business and operations, there can be no assurance that actual results will not differ materially from its expectations. Merger Communications (Merger) is a media relations firm employed by the Company. Statements and opinions presented here represent the views of the Company, not Merger, as the release is based on information provided by the Company. Merger and the Company believe that all information in this release has been obtained from sources considered reliable, but cannot guarantee that the statements presented herein are accurate or complete. Merger's compensation for its media relations services consists of a fee and stock. Merger can have a position in the securities of the companies in which it distributes information for media use, and may be buying or selling securities in the course of its regular business. Contact: Merger Communications, Houston David Drake, 713/267-2328 (investor inquiries) or Patricia Cunningham, 713/267-2328 (media inquiries) Monday July 19 9:49am