MSTG...
<<Mustang Software Wins iPrint.com Contract; iPrint.com Upgrades to Internet Message Center Enterprise Edition to Manage Customer Interaction via E-mail
BAKERSFIELD, Calif.--(BUSINESS WIRE)--July 20, 1999--Mustang Software, Inc. (Nasdaq:MSTG), a leading provider of e-mail management solutions, today announced that iPrint.com has selected Mustang's award-winning Internet Message Center (IMC) Enterprise Edition to manage its customer service and support e-mail transactions. iPrint.com, the leading online print shop, has created "desktop publishing on the Internet" and provides consumers and the small office/home office markets with the ability to design and order dozens of custom-printed items -- everything from stationery items such as business cards, letterhead, envelopes and custom-printed Post-it(R) Notes to promotional items such as postcards, Rolodex cards, and magnets. Consumers can design and order items such as baby announcements, photo mouse pads, custom-printed apparel and gifts.
"Customer service tends to be one of the more overlooked aspects of the e-commerce experience. Internet Message Center is designed to help fill that gap by giving businesses the tools to help them provide world-class customer service to their online customers," explained Jim Harrer, Mustang's president and chief executive officer. "We are happy to welcome iPrint.com to the family of more than 235 customer service oriented companies that have selected our IMC solution to manage customer e-mail and web based inquiries."
iPrint.com initially started using the IMC Business Edition, Mustang's entry-level e-mail management solution, in August 1998. As their business grew, the company realized the need to upgrade to a more scalable solution to handle the increased e-mail traffic it was experiencing. "Any technology we implement to support our Customer Support activities must not only maintain but also enhance the one-on-one relationship we have with our customers. Anything short of this was not even considered in our selection process," said Scott Clymer, director of customer support for iPrint.com. "We reviewed the competition and IMC was the only application that met our requirements."
About iPrint.com
iPrint.com, a privately held company with strategic investment from Canaan Partners, ITV (Information Technology Ventures), and Intel Corporation (Nasdaq:INTC), is the leading print shop on the Internet and the primary supplier of online kiosk systems to the commercial and quick printing industry. iPrint.com strategic partners include 3M (NYSE:MMM), OfficeMax (NYSE:OMX), Sir Speedy, and other Fortune 500 companies. Founded in 1997, iPrint.com was recently distinguished with an "Innovative Use of Technology" award by CAP Ventures, a leading print analyst firm, and was included on Upside Magazine's prestigious HOT 100 list of privately held companies in the category of e-commerce. iPrint.com can be reached at iprint.com or 650-298-8500.
About Internet Message Center
Mustang's Internet Message Center (IMC) is an intelligent e-mail management system that provides sophisticated management capabilities for e-mail workflow in mission-critical, high-volume customer service operations. IMC enables companies to manage incoming corporate and customer e-mail as it manages its inbound phone calls -- with logic, responsibility, structure, real-time management, and detailed reporting.
Internet Message Center was named 1999 "Judge's Pick" by Computer Telephony magazine; 1999 "Blue Ribbon Winner" by Network World magazine; 1998 "Product of the Year" by CTI, ISP Today and C@LL CENTER Solutions magazines; 1998 "Best of Show" by Internet Telephony, C@LL CENTER Solutions, Computer Telephony, CTI, Call Center News Service and Customer Support Management magazines; and 1998 "Editors Choice" by Internet Telephony and Telemarketing & Call Center Solutions magazines.
About Mustang Software
Founded in 1986, Mustang Software, Inc., an Internet company, delivers creative e-mail management solutions through a combination of the company's innovative products and services, its extensive e-mail management experience and expertise, and alliances with leading companies involved in the technologies that enable Internet commerce. Mustang presently counts more than 235 IMC customers worldwide including Cablevision (AMEX:CVC), Iomega (NYSE:IOM), Activision (Nasdaq:ATVI), ViewSonic, Victoria's Secret (NYSE:IBI), WebTrends Corporation, and Miller Freeman (Nasdaq:UNEWY).
Mustang Software's corporate headquarters is located at 6200 Lake Ming Road, Bakersfield, CA, 93306 with offices in Chicago, IL and Washington, D.C.. Inquiries can be addressed via voice, 661-873-2500; fax, 661-873-2599; and e-mail, info@mustang.com; or by visiting Mustang Software on the Web at mustang.com.
CONTACT:
Mustang Software Inc., Bakersfield
Jim Harrer, 661/873-2561
jim.harrer@mustang.com
or
Continental Capital & Equity
Dodi B. Zirkle, 407/682-2001 (investor/broker relations)
dodi@insidewallstreet.com
KEYWORD: CALIFORNIA ILLINOIS DISTRICT OF COLUMBIA
BW0043 JUL 20,1999
4:14 PACIFIC
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