To: Peter V who wrote (43298 ) 7/21/1999 10:07:00 PM From: John Rieman Respond to of 50808
Konka............ Background..................exchange2000.com Today.................. Konka's Initial Success in the U.S. Proves That There's Room for Newcomers in the Consumer Electronics Industry; China's Best-Selling TV Brand Successful in Initial US Launch Click on our sponsors! Updated 6:05 AM ET July 19, 1999 SAN JOSE, Calif. (BUSINESS WIRE) - After seven short months in the U.S. market, global consumer electronics giant Konka USA Ltd. has proven that there is room for the first Chinese TV manufacturer in the U.S. Having first entered the U.S. retail market this past January with standard analog television sets, with plans to introduce DVD, HDTV, and HD-Ready products soon, Konka has succeeded in making a national splash in the consumer electronics industry. Konka has sold nearly a quarter of a million analog TV sets so far this year and is well on its way to meeting the goal for 1999: to hold 1% of the American TV market share. "Most dealers in the U.S. are anxious to sell products that have reliable quality, limited distribution, and favorable costs compared to the established brands, and Konka provides all of these characteristics," said Gary Whitney, vice president of sales and marketing for Konka USA Ltd. "And with the international move to digital television, the CE industry has welcomed Konka into the fold." Konka first debuted its products at the 1999 Consumer Electronics Show and has since then created much interest in the following months. Konka has been gradually introducing its products into the U.S. market beginning with 13", 19", and 20" analog television sets, and will continue introducing new products well into 2000. Larger analog sets will be available by September; DVD players will be available in August; and HDTV products (including HDTV, HD-Ready TV, SD-Ready TV, and set top boxes) will be available in December. Konka television sets are currently available at Fry's Electronics, Brandsmart, Home Shopping Network, and Amway Corp. and will be available at larger national retailers within the next three months. Konka USA Ltd., headquartered in San Jose, is a subsidiary of the Konka Group Co., Ltd., a global consumer electronics company based in China. One of China's 100 greatest industrial enterprises, the Konka Group holds 25% of the Chinese television market share. Konka's primary products in the U.S. are analog and digital televisions, digital set-top boxes, and DVD players. Konka's Web site address is konkausa.com and will be officially launched on Tuesday, July 20.