Record Sales of Hit List Live Fuel Marketwave Second Quarter '99
SEATTLE, Jul 22, 1999 (BUSINESS WIRE via COMTEX) --
Growing demand for sophisticated, real-time
e-business Intelligence software produced
39 orders for Hit List Live in Q2/99
Marketwave Corporation, the market leader in e-business Intelligence
and Web mining software, today announced record sales growth for the
second quarter of 1999, fueled mainly by sales of its high-end product
Hit List Live.
Overall sales for the quarter increased nearly 100% over Q1/99 and 285%
from the same period last year.
A few of the companies that chose Hit List Live or Enterprise during
the quarter include Compaq(CPQ), IBM (IBM), First USA, Columbia
TriStar, HomeGrocer.com, Walgreens, Dana Corporation(DCN), Janus Funds,
Fry Multimedia and West Group.
"We've noticed a dramatic increase in the number of companies using Hit
List as a key component of their online strategies," said Steve
Podradchik, Marketwave's CEO. "Last quarter alone, we sold nearly 100
copies our enterprise-level products, significantly increasing our lead
in the high-end Web traffic analysis market."
"After a very thorough analysis of products in the site analysis
market, we selected Marketwave Hit List for our customers because it
provides a combination of scalability and functionality that's not
found in other similar products," said Adam Miller, President and CEO
for Vantage Systems. "The product's ability to correlate Web site data
with other company databases is essential in making knowledgeable
business decisions. Hit List's analysis and Web Mining capabilities
allow us to accomplish these goals," he added.
Hit List Live and Enterprise are designed specifically for high-volume,
e-business sites. More than 300 industry leaders in the e-commerce,
financial services, retail and aerospace markets have chosen Hit List
including Dell(DELL), Hewlett-Packard(HWP), Citibank(C), Egghead(EGGS),
BankBoston(BKB), Levi Strauss & Co., Microsoft(MSFT), Sears(S),
Transamerica(TA), PC World, Buy.com, Shopping.com, BabyCenter.com,
Fingerhut, and Boeing(BA).
Web Mining and E-business Intelligence
In this age of information overload, business managers need to
quickly discard useless information and focus on information that
impacts his or her business. Delivering actionable Web traffic
information to decision makers throughout the enterprise is important
in a complex and distributed environment. Hit List Live's ability to
produce results in terms of dollars, not just page views, is key. After
Hit List is implemented, business people can make Web-related business
decisions based on qualitative figures versus quantitative data; a
capability that is crucial in today's increasingly competitive online
environment.
About Hit List
Hit List Live and Hit List Enterprise are the most sophisticated Web
traffic analysis solutions available. Used by more than 300 companies
worldwide, Marketwave has more high-end installations than its two
leading competitors combined. Hit List Live collects real-time data
through any combination of on-the-wire TCP/IP packet sniffing, Web
server plug-ins, or log files from multiple globally located servers.
It can analyze all Windows-based, UNIX, Linux and Macintosh Web
servers, including Microsoft Internet Information Server, Netscape
SuiteSpot, Lotus Domino, and Apache.
Hit List Live and Enterprise support data warehousing to both Oracle
and Microsoft databases. In addition, this data can be correlated
through Marketwave's exclusive DataLink(TM) technology to any
ODBC-compliant databases such as Oracle, Microsoft SQL Server, UDB/DB2,
and Sybase, and Informix. Hit List Live and Enterprise offer 70
pre-defined reports and 375 report elements, analyzing data on visitor
paths, ad banners, query strings, trends and much more. Every
pre-defined and custom report can be generated in HTML, Microsoft Word,
ASCII and CSV as well as automatically distributed via the Web or
e-mail. Marketwave also make a line of very popular entry-level Web
traffic analysis tools and a variety of Plug-Ins forspecialized
analysis of Vignette StoryServer, Microsoft and RealNetworks streaming
media, and Microsoft and Netscape proxy servers.
About Marketwave Corporation
Marketwave Corporation, the innovator in real-time Web mining and
traffic analysis, develops the Hit List family of scalable solutions
for Internet and intranet sites. Founded in 1996 with the vision of
making it easy for businesses to maximize their Internet opportunity,
Marketwave is a privately held corporation headquartered in Seattle,
Wash.
www.marketwave.com
Copyright (C) 1999 Business Wire. All rights reserved.
-0-
CONTACT: Marketwave Corporation
Jerry Johnson, 800/521-8176
fax: 206/281-5005
jerryj@marketwave.com
WEB PAGE: businesswire.com
GEOGRAPHY: WASHINGTON
INDUSTRY CODE: COMPUTERS/ELECTRONICS
COMED
PRODUCT
INTERACTIVE/MULTIMEDIA/INTERNET
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