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Technology Stocks : CRUS, good buy? -- Ignore unavailable to you. Want to Upgrade?


To: Grand Poobah who wrote (7070)7/28/1999 9:30:00 PM
From: ted quinn  Read Replies (1) | Respond to of 8193
 
i don't think it is just a coincidence that crus popped up a point today within 1/2 hour of this press release. gee, i wonder who is supplying the chip for toshiba. get used to this -- we will be riding the online music train all the way thru xmas.

Toshiba plans MP3 player
By Bloomberg News
Special to CNET News.com
July 28, 1999, 11:20 a.m. PT
Toshiba this year will start selling a portable device to play music downloaded from the Internet, marking the electronics company's return to the audio market amid expectations that online music distribution is set to boom.

The player will reproduce MP3-format digital music downloaded by personal computer and saved onto memory cards or some other form of removable storage media, said a Toshiba spokesperson who asked not to be identified. It will go on sale simultaneously in Japan and the United States.

Toshiba, which phased out its line of audio equipment in 1989 in the face of fierce competition from more specialized competitors, is betting the development of online music distribution offers a way back into that market. The company is forecasting that global sales of Internet-compatible players will soar to 10 million units by 2003 from 1 million this year.

"Toshiba needs to be moving into Internet-related businesses, and as one means of getting there I think this is a positive step," said Mami Indo, an analyst at Daiwa Institute of Research. "Depending on how attractive the price and format of this new generation of players are to consumers, the global market may indeed grow as fast as Toshiba is predicting."

Today's news comes just a month after the world's biggest record companies and their counterparts in the technology industry released a preliminary set of security guidelines for Internet music players. The guidelines call for record companies to add a digital "watermark'' to music released on CDs or online, facilitating detection of copied data.

There are at least 500,000 songs already available for download on the Internet in the MP3 format. The technology has been criticized by the music industry for making it easy to copy and distribute over the Internet compact-disc-quality music without regard for copyrights or royalties.

The price of Toshiba's player hasn't yet been decided, the spokesperson said. Toshiba is the second largest of Japan's three general electronics manufacturers, whose product range stretches from televisions to washing machines to elevators. Consumer electronics accounts for about a fifth of its sales.

The company finished in the red last year for the first time in 23 years as global prices for computer chips slumped. It's forecasting a profit of 25 billion yen through March 2000.

The competition
San Jose, California-based Diamond Multimedia Systems began shipping the first commercially available MP3 portable player, the Rio, last November. Several other companies have announced plans to develop competing products.

In Japan, Sony plans to release sometime this year a version of its world-famous Walkman that features a "memory stick" that plays Internet music saved in a format called ATRAC3, said spokesman Shigenori Yoshida.

Matsushita Electric Industrial wants to get an Internet music player in stores in time for the year-end shopping seasons, said a spokesman who asked not to be identified. The player won't use the MP3 format.

Music sold by direct downloading off the Internet will achieve $147 million in sales by 2003, according to a forecast issued last week by Jupiter Communications.

Copyright 1999, Bloomberg L.P. All Rights Reserved.



To: Grand Poobah who wrote (7070)7/28/1999 11:00:00 PM
From: Toni Wheeler  Respond to of 8193
 
ohh...and this is from a popular computer scan that appears on several threads here on SI:

Recomandation Price Stoch. RSI RSI RS
Change ROC%


CRUS CRUS 8.812 7.812 124.227% 26.415 21.993 53.347
* STOCH BUY

EDIT: well, shoot, i can't get it to format correctly...

read it at: techstocks.com



To: Grand Poobah who wrote (7070)7/29/1999 12:15:00 AM
From: Grand Poobah  Respond to of 8193
 
A little story on the competition:

Lucent makes play for read-channel leadership
eetimes.com

It looks like Lucent does indeed have a lead, if you believe their press releases, since CRUS is still working on their 500 M-bit/s chip and Lucent appears to have a significant new advantage in their encoding/decoding algorithm. I would be interested to know what their algorithm is.

G.P.



To: Grand Poobah who wrote (7070)7/29/1999 12:34:00 AM
From: Grand Poobah  Respond to of 8193
 
I really like the Audiologic acquisition for CRUS. Their technology portfolios seem to fit very well together. They do a lot of similar stuff, so it can only help to add some new brains. Especially with the old brains that have left Crystal for the Silicon Labs startup. The Audiologic low-power DSP seems like it will be a big plus for CRUS, especially for the MP3 player type of stuff, but I'm sure it will find other good applications, too. It looks like Audiologic was a company with great technology that just needed a place like CRUS to put it to great use in a wider market.

G.P.