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Strategies & Market Trends : Cents and Sensibility - Kimberly and Friends' Consortium -- Ignore unavailable to you. Want to Upgrade?

To: 2MAR$ who wrote (13175)	8/2/1999 12:38:00 PM
From: Frederick Langford	Read Replies (1) \| Respond to of 108040

I have huge respect for Anthony, but on PCNA, I just don't get it. This country has more lawyers than ants! People sue over hot coffee... If anything ought to be a no brainer, it's lawyers on the net. Small float as well. Attorneys Online, Inc. Announces the Launch of its New Internet Legal Portal Tomorrow, August 3rd at 1:00pm, EDT; Attorneys Online Introduces: Lawlinks.com Business Editors/Technology & Legal Writers LAKE HELEN, Fla.--(BUSINESS WIRE)--Aug. 2, 1999--Attorneys Online, Inc., a wholly owned subsidiary of The Publishing Company of North America, Inc. (Nasdaq:PCNA), today announced that it will launch its new Internet portal targeting the legal profession, Lawlinks.com, tomorrow August 3rd at 1:00 pm EDT. Lawlinks.com has been designed to enable the legal community to more efficiently navigate the World Wide Web relative to legal issues and topics. Attorneys Online first announced plans to feature its new legal portal in a press release issued last January 21st. Since that time, the Company has aligned itself with industry leaders in the formation of Lawlinks.com. Photobooks Inc. hosts and maintains Lawlinks.com. EmplawyerNet, the nation's leading provider of job and career information to the legal community, has developed the "Legal Careers" section of Lawlinks.com whereby visitors will be able to access a wide range of employment content, including its database of over 6000 job listings. FindLaw, Inc., the leading Internet portal serving the legal industry, will allow Attorneys Online to provide users with unsurpassed resources and services while helping to promote PCNA's e-commerce partnership with Value America (Nasdaq:VUSA), America's Legal Super Store(TM), through banner advertising to members of the legal community visiting the FindLaw site. As a world leader in communications, AT&T (NYSE:T) will be the exclusive communications provider featured on Lawlinks.com. In addition, Attorneys Online will feature Amazon.com's (Nasdaq:AMZN) law related publications on its new legal portal; and the Martindale-Hubbell Lawyer Locator(TM) will be the exclusive national attorney directory featured on the navigational bar of Lawlinks.com. The Martindale-Hubbell Lawyer Locator is the Internet version of the venerable Martindale-Hubbell Law Directory(TM), the definitive guide to information about members of the worldwide legal profession for more than 130 years. The database includes listings for more than 900,000 lawyers and law firms. "Lawlinks.com is a free service that will link legal professionals to the information they need," commented Peter S. Balise, President and CEO of Attorneys Online. "Lawlinks.com will also be a terrific springboard to provide traffic to America's Legal Super Store and our online expert and service provider directory, America's Legal Source, which is set to debut this September. We feel that the true value to our shareholders is the drive to consumer e-commerce. This is the long-term growth catalyst behind Attorneys Online. It just so happens that we have a great niche in the legal community, and it was our job to leverage this niche to its fullest. We appreciate all of the hard work that went into Lawlinks.com and I promise that phase two of our Internet strategy will be just as exciting." The Publishing Company of North America, Inc., and its wholly owned subsidiaries, PCNA Communications Corporation and Attorneys Online, Inc. are integrated full service providers of specialty publishing for bar associations nationwide. While having focused principally on print directories and related products and services, PCNA and its subsidiary companies are aggressively pursuing its online strategy of providing goods and services to the legal profession. --30--jd/mi* CONTACT: The Publishing Company of North America, Lake Helen Peter S. Balise, President and CEO, 904/228-1000 or Investor Relations: InterWest Associates, 949/645-8325 KEYWORD: FLORIDA INDUSTRY KEYWORD: COMED INTERACTIVE/MULTIMEDIA/INTERNET Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page. URL: businesswire.com Aug-02-1999 10:30 GMT Symbols: US;PCNA Source BW Business Wire