To: unclewest who wrote (26308 ) 8/3/1999 7:18:00 PM From: Dave B Respond to of 93625
It's not a Taiwanese conspiracy to lock up the low-end system market, it's a worldwide conspiracy! (it also looks like Via has decided to piss off everyone along the way) ... ------------------------- Trident slaps suit on design partner Via. (Trident Microsystems, Via Technologies)(Company Business and Marketing) Electronic Buyers' News, July 26, 1999 p5 Author Hachman, Mark Full Text Silicon Valley- With friends like these ... Graphics-chip maker Trident Microsystems Inc. last week sued its design partner, Via Technologies Inc., charging the company with breach of contract, fraud, and patent infringement. The suit is the latest crack in the facade of a block of companies whose common goal was to provide an alternative to Intel Corp.'s architecture-a group whose principal members include Via [Taiwan], Trident [U.K], Acer Laboratories Inc. [Taiwan], and National Semiconductor Corp. [U.S.] Trident's suit, filed in federal court in Santa Clara, Calif., charges Via with breaking the carefully orchestrated marketing arrangement that existed between the companies' jointly designed products. It also alleges that Via illegally lured away 25 Trident engineers to its own design team. Representatives at Via's U.S headquarters in Fremont, Calif., said they were aware of Trident's suit, but had not formed a response by press time. Executives at Trident, based in Mountain View, Calif., said the company had a deal with Via under which Trident integrated its CyberBlade graphics core into two of Via's chipsets-the MVP4 and ProMedia. Under the agreement, Via was supposed to market the MVP4 and ProMedia to desktop PC customers. Trident, meanwhile, which sells most of its graphics ICs into the portable-computing market, was granted access to Via's core-logic technology and designed its own parts-the CyberBlade i7 and i1-for notebook-PC OEMs. "We believe Via violated that fundamental market direction," said Gerry Liu, Trident's senior vice president of marketing. Liu said the Via agreement has led to "complaints and confusion" on the part of Trident's customers, who are unsure from which company they are supposed to buy their chipsets. Liu also said Via violated a separate agreement under which the companies were supposed to share revenue and profits from chipset sales. And law-enforcement agencies in Taiwan have searched Via offices used by the former Trident employees, looking for documents that may prove Via used illegal hiring practices, Liu added. In its suit, Trident is seeking to halt sales of Via's MVP4 and ProMedia chipsets, and will ask for $200 million in punitive damages plus unspecified actual damages. The Trident complaint marks Via's second legal entanglement in less than a month. After charging Via with breaking terms of a P6 bus license by including a 133-MHz frontside bus in its new Apollo Pro 133 chipset, Intel filed suit against the company in a San Jose federal court. Via has since tried to exploit a legal loophole, manufacturing its P6-based chipsets at National Semiconductor by piggybacking on a separate licensing agreement National has with Intel. Additionally, Via earlier this month bought National's discrete microprocessor subsidiary, Cyrix Corp., which has been one of Intel's chief rivals. Via also has signed separate deals with graphics makers S3 Inc. and Trident for integrated chipsets. In advance of its suit, Trident signed a deal on Wednesday with one of Via's rivals, which sources said was Acer Labs. The flurry of licensing deals is indicative of a trend among chipset makers to seek out partners in the graphics industry with which to develop integrated products. This phenomenon is being driven by the popularity of low-cost PCs, which have forced chip suppliers to develop integrated parts to lower their bill-of-materials cost. Save for San Jose's 3Dfx Interactive Inc., every other mainstream PC graphics company has signed a deal to integrate its cores into a third-party core-logic chipset. Although Nvidia Inc., Santa Clara, Calif., has so far not publicly disclosed its own integration plans, the company hired Kenneth Ma away from Trident to become senior director of its integrated business. In an interview, Ma called the integration of graphics and core logic "inevitable."