To: Leeza Rodriguez who wrote (87 ) 8/4/1999 8:26:00 AM From: Tom D Respond to of 4187
Then the Big 3 are VERT, BWAY and LinkShare. The leader and the innovator LinkShare provides the tools, technology and services that online businesses need to create, track and optimize multiple revenue-creating business partnerships. In 1996, LinkShare was the first company to pioneer and launch an affiliate network. LinkShare has been the leader, the innovator and the creator of the category of affiliate marketing ever since. Mutually beneficial partnerships While many companies claim to provide affiliate marketing solutions, only LinkShare offers an end-to-end marketing and merchandising solution that is based on mutually beneficial partnerships between all types of e-businesses. LinkShare's network, software and business services provide the platform on which any type and any number of cross-selling, cross-referral relationship can be established and maintained. The LinkShare Network As of July 1999, over 250 premier online merchants, including 1-800-Flowers, Borders.com, Dell Computers, Disney Online, CBS SportsLine, OfficeMax, Outpost.com, and The Sharper Image, are currently using the LinkShare Network. The Network is a marketplace where top online sellers of goods and services form mutually beneficial business partnerships with tens and tens of thousands of unique, qualified affiliates. Thousands of new affiliates join the LinkShare Network every week, thus giving merchants constantly expanding affiliate choices. LinkShare supports the broadest client base in the industry, over two and a half times larger than the nearest competitor. linkcorp.net I calculate that Breakaway Solutions is a good candidate to have a market cap of $1B in in the IPO aftermarket, and ICGE should own about 47% of it at that time. And ICGE currently owns 34% of LinkShare. Although it is over a year old, here is a long message posted by Linkshare's president at the Online Advertising Discussion List Archives. o-a.com Thanks, Tom D