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To: Steve Lee who wrote (72196)	8/5/1999 2:59:00 PM
From: Klinger	Respond to of 164684

What about brand loyalty. Why do people pay more for Tide detergent when they could buy generic? I am no way comparing Microsoft to a generic brand and there are still big concerns about new user growth and how this will impact that growth, but the masses are pretty darn stupid and usually stick with a brand once they get use to it. Why does AOL send out millions those cds. Give it to them free get them hook and then bill them.