NEWS:
(NBMX) VirtualSellers.com Launches E-Commerce Web Site for National Boston Medical; VirtualSellers.com Reaches Another Key Milestone in E-Commerce Catalog Business Strategy
(NBMX) VirtualSellers.com Launches E-Commerce Web Site for National
Boston Medical; VirtualSellers.com Reaches Another Key Milestone in
E-Commerce Catalog Business Strategy
VANCOUVER, British Columbia, Aug 10, 1999 (BUSINESS WIRE via COMTEX)
-- VirtualSellers.com Inc. (OTC BB:VDOT) Tuesday announced that it has
launched an e-commerce Web site for National Boston Medical Inc. (OTC
BB:NBMX).
National Boston Medical ("NBM"), a leading medical equipment
distributor, holds exclusive U.S. and worldwide e-commerce marketing
rights to the Bontempi dental, surgical and veterinary instrument
lines. NBM's Web site debut featured an introductory selection of
Bontempi dental instruments, with additional instruments to be added to
the site on a weekly basis.
"Our goal is to make Bontempi a trusted brand name, and as doctors
become familiar with the high quality and competitive pricing of our
instruments, they will begin to utilize our e-commerce system to
expedite the sales process," said Victor Bianchi, president of
Bontempi.
With the launch of NBM's Web site, VirtualSellers.com has reached
another important milestone in its unique e-commerce strategy. Designed
to give today's catalog merchant a true one-stop-shop for e-commerce,
VirtualSellers.com's service offers major competitive advantages.
The main advantage being VirtualSellers.com's complete merchant banking
services, which include online transaction processing, fraud
protection, billing and collection. Other major advantages include
inbound toll free 800 technical support, customer service and outbound
telemarketing programs.
VirtualSellers.com's customer care center is equipped with the latest
call center technology and staffed with highly trained, client-focused
and profit driven professionals that provide online merchants complete
customer support for all transactions.
Like all companies, VirtualSellers.com is profit motivated. However,
unique to VirtualSellers.com's business model, success is achieved by
increasing the individual clients' profitability. Based on a scalable
profit sharing structure, VirtualSellers.com is paid a percentage of
each transaction completed through the Web site.
The NBM partnership reflects continued successful execution by
VirtualSellers.com's management on its plan to provide the industry's
first comprehensive e-commerce service bureau for small to mid-sized
businesses, conventional retail operators and catalog merchants.
"Catalog merchants are an important group in VirtualSellers.com's
overall strategy. There are an estimated 18,000 catalog companies in
the United States with only 2 percent currently selling their products
online," said Dennis Sinclair, Ph.D., president and chief executive
officer of VirtualSellers.com.
VirtualSellers.com estimates that its e-commerce solution can reduce
marketing cost by as much as 20 to 30 percent for NBM, as compared with
its traditional catalog sales business model.
VirtualSellers.com's pioneering virtual catalog, or V-Catalog service
model, provides today's catalog companies the ability to quickly and
cost effectively establish online business catalog showrooms. Recent
analysis supports the view that V-Catalogs increase sales, cut costs
and move customers to purchasing decisions, all within a graphically
rich, highly functional seamless environment.
Key advantages to V-Cataloging include tailor-made features, targeted
buyer segment programs and coordinated content to support channel
partners and distribution flow.
VirtualSellers.com also provides catalog syndication, which helps
merchants reach buyers via banner ads, sales promotions and search
engines. Internet catalog sales channels are an increasingly effective
way to reach the most profitable target markets.
Another example of VirtualSellers.com's successful launch of a catalog
merchant into e-commerce is CallDirect Enterprises Inc., which it
acquired in May 1999. CallDirect sells a variety of innovative,
high-tech products via direct mail in Canada. Since the launch of its
Web site, CallDirect has achieved significant economies of scale and
considerable cost savings resulting in greater profit margins.
VirtualSellers.com's outbound telemarketing program for CallDirect
provided value added sales activity that directly increased revenues
and helped expand business operations. E-mail promotion continues to
represent the easiest, fastest and least expensive method of reaching
customers. Industry research suggests that e-mail has become the most
effective first step toward successful e-commerce.
Behind the scenes, VirtualSellers.com has combined leading edge
software technology for advanced Web site development, state-of-the-art
computer equipment for large-scale site hosting and top-tier strategic
merchant banking relationships to provide end-to-end secure transaction
processing.
Later this month, VirtualSellers.com expects to have the grand opening
of its 20,000 square foot facility in Rolling Meadows, Ill. The company
has built a state-of-the-art networking and communications center
equipped to handle 53 million hits per day to its clients' Web sites.
VirtualSellers.com provides turnkey electronic commerce transaction
processing services to small and mid-size companies wishing to grow its
businesses and expand market reach by offering its products for sale
over theInternet.
Through recent strategic acquisitions, VirtualSellers.com has created a
state-of-the-art service bureau geared to launch merchants safely and
quickly into the world of e-commerce.
VirtualSellers.com offers a variety of secure transaction processing
services to assist merchants with e-commerce requirements, including
integrated online marketing, product ordering, billing and payment
collection. For more information, visit their Web site at
www.virtualsellers.com.
Safe Harbor Statement
Included in this release are "forward-looking statements" within the
meaning of Section 27A of the U.S. Securities Act of 1933, as amended,
and Section 21E of the Securities Exchange Act of 1934, as amended.
There are certain important factors that could cause results to
materially differ from those described in the statements made above.
These factors include, but are not limited to, the performance of
VirtualSellers.com Inc. and its subsidiaries; the success of the
company's strategic plans; the vigor of Internet commerce in general;
fluctuations in worldwide economic conditions; and others. Although the
company believes that the expectations reflected in such
forward-looking statements are reasonable, it can give no assurance
that such expectations will prove to have been correct.
Copyright (C) 1999 Business Wire. All rights reserved.
-0-
CONTACT: VirtualSellers.com Inc., Vancouver
Everett Palmer (Investor Relations), 312/920-9999
or
Market Pathways
Shannon T. Squyres (Media & Investor Relations)
949/955-1860
WEB PAGE: businesswire.com
GEOGRAPHY: CANADA ILLINOIS
INDUSTRY CODE: COMED
INTERACTIVE/MULTIMEDIA/INTERNET
COMPUTERS/ELECTRONICS
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