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To: Skeeter Bug who wrote (72691)	8/8/1999 7:18:00 PM
From: Glenn D. Rudolph	Read Replies (2) \| Respond to of 164684

glen, i don't think i do. whether a retailer is honest or not, he/she benefits from ignorance - even though they may not cause the ignorance. it is a fact, not a judgment on retailers. A good retailer benefits from offering a good product at a decent price along with excellent customer service. Those that cannot offer all three, fail or at least, do poorly. The consuer will always receive s decent price regardless of their knowledge from a good retailer. why would i pay $200 more for a table if i knew it was on sale 3 blocks down the road? if i didn't know that then i'd probably plunk down my money and be happy. if i'd save $200 and that store would lose $200. I am not certain of the total price of this example table but the percentage of the total cost variation is what counts. Paying a few percentage points more for the same table in perfect condition (no scratches, etc,), delivered when promised and at a convenient time to the customer is important. Also, having that table available when wanted is important. These are all service factors. Glenn