To: Stoctrash who wrote (43780 ) 8/9/1999 8:27:00 AM From: tony schwarz Read Replies (1) | Respond to of 50808
(BSNS WIRE) DiviCom Builds China's First Satellite Broadcasting System; DiviCom Builds China's First Satellite Broadcasting System; Company's Direct to Home Satellite Technology to Expand Television Service for the People's Republic of China Business Editors/High-Tech Writers MILPITAS, Calif.--(BUSINESS WIRE)--Aug. 9, 1999--DiviCom Inc.,(R) a C-Cube (Nasdaq:CUBE) subsidiary and the world's leading provider of open solutions for digital television, announced today that it has been selected to implement the first direct broadcast satellite service in the People's Republic of China. The China Broadcasting Film Television Satellite Co. Ltd. (CBSat) system, which is a Beijing-based subsidiary of China Central Television (CCTV), will offer satellite service throughout China. DiviCom will provide CBSat with the head-end technology and will manage the complete system integration and implementation process. When completed, the new system will enable CBSat to broadcast more than 70 channels of digital television programming to the world's largest consumer market. The DiviCom solution will include the company's newest MediaView(TM) MV400 high definition encoder, MediaView MV40 encoders, DiviTrack statistical multiplexing, and the Thesys Integrated Network Management Solution. "This is an important milestone for CBSat and the television broadcast market. We carefully evaluated many equipment suppliers and selected DiviCom based on its excellent technical performance and extensive system integration experience in digital television," said Xie Jia Jun, President of CBSat. "We are very pleased that our technology has been selected as the foundation for this landmark enterprise and we are committed to ensuring its successful implementation," said Tom Lookabaugh, President of DiviCom. "This is an extremely important milestone for DiviCom's China operations. Having opened four offices in China this year, we are well prepared to meet China's rapidly growing demand for top-quality digital video and data services." About DiviCom DiviCom Inc. is a leading provider of open solutions for digital television. Products include audio/video encoding, data broadcast solutions, network management systems, integration and support services. Based on the MPEG-2, DVB and ATSC international standards, DiviCom products enable digital video broadcasting over a variety of networks including satellite, wireless, fiber and cable. DiviCom Inc. is a wholly-owned subsidiary of C-Cube Microsystems Inc. (Nasdaq:CUBE), and both companies are based in Milpitas, Calif. C-Cube is the leading provider of digital video silicon solutions for the communications, consumer electronics and computer markets. C-Cube can be reached at 408/490-8000 or www.c-cube.com. DiviCom Inc. can be reached at 408/490-6700 and DiviCom Europe at 33/1-48-62-92-12 or www.divi.com. Note to Editors: DiviCom and MediaView are trademarks of DiviCom, Inc. C-Cube and the C-Cube logo are registered trademarks of C-Cube Microsystems Inc. --30--jb/sf* lmm/sf CONTACT: C-Cube, Milpitas Melissa Malley, 408/490-8510 (PR) mmalley@c-cube.com Steven Horwitz, 408/490-8561 (IR) shorwitz@c-cube.com KEYWORD: CALIFORNIA INTERNATIONAL ASIA PACIFIC EUROPE INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS COMED TELECOMMUNICATIONS INTERACTIVE/MULTIMEDIA/INTERNET PRODUCT Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page. URL: businesswire.com *** end of story ***