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Non-Tech : USAB - USABancShares.com -- Ignore unavailable to you. Want to Upgrade?

To: Bill J. Duke who wrote (1759)	8/10/1999 2:31:00 PM
From: VeloSpeed	Read Replies (3) \| Respond to of 2419

Just read about USABanc.com sponsoring a PGA tournament? Do you guys know anything about this? Golf is one of the fastest growing sports, it's a market that many are starting to look at closer. I would like to see some promo/advertising/sponsorship that is targeted to the 20-something crowd. I'm especially eager to see USABanc.com get noticed by the college-scene. The site itself is very appealing to the younger, tech-saavy web-user. Add to that the way the checking and savings accounts are set-up, it's very appealing to a college-student on a shoe-string budget. No worries about minimum balances and ATM fees. Best part is, that student will soon be out of college and making some good cash... where's he/she gonna' keep it? The BancDudes gave away these cool little black USABanc.com "squeeze balls" at the annual meeting. I could see those being given away at Penn State football games (GO Lions - #1) and other sporting events around the country - they'd be a HUGE hit! A lot more people watch the X-Games than just teenagers on snowboards and BMX bikes, there's something to be said for that market. Additionally, athlete sponsorship is very effective in sports where the demographics are well-defined - especially if the demographics are what you're after! Well, I only meant to ask about the PGA thing... guess I got carried away in thought. -VeloSpeed