To: Mr. Big who wrote (88820 ) 8/12/1999 8:03:00 AM From: Ed Swanson Read Replies (2) | Respond to of 119973
Press release by TFSM..... Thursday August 12, 7:30 am Eastern Time Company Press Release 24/7 Europe Launches Operations in Finland 24/7 Suomi Marks the First Fully Integrated, International Online Advertising Network to Offer Global Services to Finnish Advertisers and Web Sites NEW YORK--(BUSINESS WIRE)--Aug. 12, 1999-- 24/7 Media, Inc. (NASDAQ: TFSM - news), one of the largest Internet media companies, today announced that its European subsidiary, 24/7 Europe (www.247europe.com), with wholly-owned operations in 12 European countries, has launched its Finnish operations 24/7 Suomi and has announced its core team. 24/7 Suomi will be Finland's only online ad sales network that is a fully integrated, wholly-owned part of an international network, able to offer complete global services to Finnish advertisers and Web sites. 24/7 Suomi will provide online advertising, sponsorship, eCommerce and direct marketing opportunities, combining the global reach of 24/7 Media Inc., 24/7 Europe and 24/7 Asia with locally tailored solutions. Pertti Hakala, managing director at 24/7 Suomi, will lead the company's operations. Hakala comes to 24/7 Suomi from Finnish agency Datum OMD where he handled all interactive business. Prior to Datum OMD, he was area sales manager for pioneering online marketers Net Value. Other key appointments include Annette Saarinen to sales director and Satu Yrjanen to senior account manager. Both join from DoubleClick Finland. Finally, Merja Ernoos, previously at Umbrella Communications, will become marketing and communications manager. Further appointments will follow. ''With growth of the online advertising market expected to reach 100-150 % annually in Finland, this is a great time to be involved in the industry's development,'' said Mark Burchill, senior vice president, Worldwide Business Development at 24/7 Media. ''With professional staff, strong co-operation from our partners and by drawing on the experience and support of the entire international 24/7 organization, we anticipate that 24/7 Suomi will become the leading online advertising company in Finland by the end of this year.'' 24/7 Europe currently represents more than 100 top European sites. 24/7 Media estimates that the European online advertising market will be worth approximately US$485 million this year, rising to US$1.65 billion by 2001 and US$5 billion by 2004. About 24/7 Media, Inc. Reaching more than half of all online users in the U.S., 24/7 Media, Inc. is one of the largest Internet media companies. Through its global online advertising and direct marketing networks, 24/7 Media provides a full-suite of online media sales services to advertisers and Web publishers. Through its flagship networks, 24/7 Media represents more than 2.5 billion ad impressions per month on more than 300 high-profile sites globally. In 1999, 24/7 Media acquired Sift, Inc., a leading e-mail marketing company, and ConsumerNet, a leading provider of email marketing solutions and formed 24/7 Mail, an independent subsidiary of 24/7 Media. 24/7 Media also owns and operates 24/7 Profilz(TM), the first online co-op database of Web user profiles used to deliver targeted online banner and email campaigns. Based in New York, 24/7 Media, Inc. is a publicly traded company (NASDAQ: TFSM - news) with offices in 28 cities in 15 countries. For more information please visit www.247media.com.