Here is another that may be interesting
newswire.ca
Multiactive Announces Conditional Listing Approval From Toronto Stock Exchange
VANCOUVER, British Columbia, Aug. 16 /CNW/ -- Multiactive Software Inc. (CDN: MSWI), a leading provider of innovative e-business front office solutions designed to attract and retain customers, announced today that it has received conditional approval for the listing of its common shares for trading on The Toronto Stock Exchange. Listing of Multiactive's common shares is subject to compliance with all of the requirements of The Toronto Stock Exchange on or before November 10, 1999. Multiactive Software Inc. will be traded under the symbol, "E." "This listing increases the Company's profile in the investment community," said Terry Hui, Chairman, Multiactive Software. "It enhances the Company's ability to execute mergers and acquisitions as part of our growth strategy." Multiactive Software also appointed Roger Mutimer to the role of Chief Financial Officer. In this position, Mutimer will oversee the corporate finance function and will play a key role in managing the growth strategy, including future acquisitions. To date, Multiactive Software has experienced rapid growth. Multiactive's second quarter revenue ending May 31, 1999 was $6.34 million, which represented an increase of 51% over the same period last year. Brent Halverson, President, Multiactive Software commented, "This revenue stream will continue to grow as we concentrate our efforts on the e-business sector and the Internet's role in today's organization. And with the overwhelming reception of our new e-business solution Entice!(TM) from the media and analyst communities, we anticipate future success." Entice! is the first automated system that is individualized to a customer's needs via the one-to-one selling and marketing concept. Instead of implementing an internal sales automation program that forces all customers to buy the same way, Multiactive Software offers an outwardly looking solution that allows the customer to define the selling process. This turns the customer's buying process into the company's selling process, resulting in improved customer acquisition and retention, and, ultimately, increased revenue and profit. InfoWorld magazine rated Entice! "very good" in its August 9, 1999 review, stating, "Entice! lets you track advertising effectiveness and provide online customer service, in addition to allowing you to build an online catalog. Multiactive's Entice! makes customer interaction easier, and its e-commerce features are as good as many stand-alone e-commerce products. Further, its interactive marketing and prospecting features should lower the cost of acquiring new business and building personalized relationships with customers." About Multiactive Software: Multiactive Software Inc. is a leading developer of innovative e-business, sales, marketing, and customer management software, including Entice!(TM), ecBuilder(R), ecBuilder Pro, Maximizer(TM), and Maximizer Enterprise(TM). Designed to attract and retain customers, these award-winning applications are used by more than a million people worldwide. ecBuilder recently received the prestigious "Best Internet Commerce Software" Codie Award for 1999 from the Software and Information Industry Association (SIIA). The company has offices located throughout North America, Latin America, Europe, and Asia Pacific and a customer base that includes such leading companies and institutions as Siemens, BankBoston, Travelers Insurance, Virgin Records, and Pennzoil. To find out more about Multiactive Software and its products, call 800-804-6299 or visit multiactive.com . This release may contain certain forward-looking statements reflecting Multiactive Software Inc.'s current expectations in the electronic business and sales and customer management software markets. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including, without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company's financial results are detailed in documents filed from time to time with the Ontario Securities Commission. NOTE: All trademarks or registered trademarks stated herein are properties of their respective owners. CONTACT: Brenda Christensen, VP, Corporate Communications, 818-884-5391, or blcmultiactive.com, or Brent Halverson, President, 604-601-8048, or brenthmultiactive.com, both of Multiactive Software Inc.
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For further information: Brenda Christensen, VP, Corporate Communications, 818-884-5391, or blc@multiactive.com, or Brent Halverson, President, 604-601-8048, or brenth@multiactive.com, both of Multiactive Software Inc. /Web site: multiactive.com |