(BSNS WIRE) Eat at Joe's, Ltd. President and COO Updates Investors Eat at Joe's, Ltd. President and COO Updates Investors Business Editors TORONTO--(BUSINESS WIRE)--Sept. 7, 1999--EAT AT JOE'S, LTD. (OTC BB:JOES), a diversified food service company that owns the Eat at Joe's chain of 1950s-style diners in the Northeastern U.S. and holds an exclusive license to develop and manage Koo Koo Roo restaurants in Canada, today presented the company's shareholders and potential investors with the following update. Gino Naldini, President and Chief Operating Officer stated: "Since joining Eat at Joe's, Ltd. as President and Chief Operating Officer in December 1998, my mission has been to build a Multi-Unit Branded Restaurant Organization and a management team with the depth to carry forward this vision. "Our first order of business was to assemble a team. We are pleased to have Gary Usling join us as Chief Financial Officer, and Joseph Barbosa as Vice President of Operations. Their backgrounds are well respected and their successes well documented within the real estate and restaurant industries respectively." Naldini continued, "In June, we completed the purchase of the Koo Koo Roo restaurants we had managed in Toronto, and have signed leases for two additional sites in Ontario. This acquisition was funded through a combination of non-dilutive financing methods and newly-established Canadian lines of credit. Eat at Joe's has also relocated its corporate and operations office to Toronto. "The Koo Koo Roo Humbertown restaurant, the first of the Toronto Koo Koo Roo restaurants owned by our Canadian subsidiary, increased its revenues more than 100 percent from the time it was reopened as a newly renovated Koo Koo Roo restaurant on May 11, 1999. The impressive increase in revenue at this location further supports our projection of $1.5 million CD in gross sales during its first year operation. "We also examined both of our other Toronto Koo Koo Roo locations, and decided to close these units. While the locations were high profile, the revenue generated made them economically unfeasible. We will focus our efforts on two new locations in the Toronto area that we plan to open in the coming months. "In June of this year, we had discussions with the company's preferred shareholders in which they agreed to "lock-up" the unconverted portion of their preferred shares. The significance of the lock-up agreement is twofold: a) it reduced the discount preferred shareholders will receive on conversion, and b) it allotted more time prior to that conversion to become effective, thereby affording the company an opportunity to grow the business, hopefully, increasing shareholder value, while minimizing the dilutive effect caused by the conversion of preferred stock into common stock. "In May, the company filed an SB-2 Registration Statement with the Securities and Exchange Commission to issue shares to fund acquisitions for expansion. To date, that filing is not effective and the company's Board of Directors is deciding on the structure of the pricing within that Registration Statement." Naldini added, "We anticipate that most of the targeted acquisitions can be funded through conventional debt financing. However, it is important to note that the only reason for shares to be sold pursuant to the SB-2 Registration Statement would be if there were a shortfall between the debt financing provided and the required down payment on the acquisitions, or if debt financing were unable to be obtained. At this point, we are optimistic that neither one of these scenarios is likely. "On the acquisition front, the company has targeted several acquisition candidates and entered into Letters of Intent. We are unable at this time, due to confidentiality commitments, to release any specific details. The closing of these acquisitions is subject to various conditions including obtaining the proper debt funding. The advantage to funding these acquisitions with debt financing is that there will be no dilution of the company's common stock. We anticipate reporting significant announcements regarding the status of the acquisitions within the next ninety (90) days. "It is important to note that the company's main focus, at this point, is on targeting acquisitions. We are working toward the consummation of each acquisition during the fourth quarter of this year," Naldini concluded. Eat at Joe's serves home-cooked American meals at diner-style restaurants in southern New Jersey, Pennsylvania and Baltimore, Maryland. Additional restaurants are in planning stages, and the company has planned acquisitions for the coming quarters. Except for historical matter contained herein, the matters discussed in this press release are forward-looking statements and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements reflect assumptions and involve risks and uncertainties which may affect Eat at Joe's, Ltd.'s business and prospects and cause actual results to differ materially from these forward-looking statements. Visit the Eat at Joe's Website at: eatatjoesltd.com --30--DS/ph* CONTACT: Eat at Joe's, Ltd. Amanda E. Johnson, Investor Relations, 914/725-2700 or Porter, LeVay & Rose, Inc. Nick Petruno, Account Executive, 212/564-4700 KEYWORD: NEW YORK INTERNATIONAL CANADA INDUSTRY KEYWORD: FOODS/BEVERAGES RESTAURANTS |