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To: Ron who wrote (90465)	8/24/1999 9:58:00 AM
From: DanielleC	Respond to of 119973

Hey Ron, here's the whole story on LAUN. Seems like a buy here for sure! LAUNCH.com Surpasses 2 Million Registered Users SANTA MONICA, Calif.--(BUSINESS WIRE)--Aug. 24, 1999--LAUNCH Media Inc. (Nasdaq:LAUN) announced that LAUNCH.com, one of the Web's premier sites for discovering new music, has surpassed the 2 million registered user mark, up from 1.65 million as of June 30, 1999 and 1.1 million as of March 31, 1999. "We are extremely pleased to reach this benchmark and believe that the increase in registered users is attributable to the addition of greater content offerings on LAUNCH.com including more music videos, full-length digital downloads and new promotions," said Bob Roback, president of LAUNCH. "We further believe that the increase can be attributed to LAUNCH's ongoing partnerships with Microsoft's MSN and Windows Media Player, AOL, Snap, Infoseek/GO, Yahoo!, Road Runner and RealNetworks. All in all, it shows that LAUNCH.com continues to be the destination of choice for music fans looking to connect with their favorite artists and discover new music." With headquarters in Santa Monica, LAUNCH is a digital media company focused on creating the premier Internet destination for discovering new music. Leveraging the inherent advantages of digital media, LAUNCH offers a compelling music discovery experience for consumers and provides a valuable marketing platform for record labels, artists, advertisers and merchants. LAUNCH delivers its content on the Internet at www.launch.com and on the monthly LAUNCH on CD-ROM. This announcement contains forward-looking statements that involve risks and uncertainties including, among others, LAUNCH Media's operating history, anticipated losses, the unpredictability of its future revenues, competition, risks associated with management of potential growth, risks of new business areas, international expansion, business combinations, and strategic alliances. Actual results could differ materially from those discussed. More information about factors that potentially could affect LAUNCH's financial results are included in the company's filings with the Securities and Exchange Commission, including its Registration Statement filed on April 23, 1999, as amended, each available online at sec.gov. All forward-looking statements are based on information available to the company on the date hereof, and the company assumes no obligation to update such statements. CONTACT: LAUNCH Heather Crosby, 212/833-5080 (NY) heatherc@launch.com Charlene English, 310/526-4340 (Santa Monica) Charlenee@launch.com or Morgen-Walke Associates, San Francisco Alex Wellins, 415/439-4519 (investors) Awellins@mwa-sf.com KEYWORD: CALIFORNIA NEW YORK