To: Nite-Man who wrote (23621 ) 8/24/1999 12:27:00 PM From: xyz Read Replies (1) | Respond to of 40688
e mail from RB today: By: teach5 Reply To: 9495 by Penny_lane Tuesday, 24 Aug 1999 at 11:52 AM EDT Post # of 9499 Penny, EMail Glenn right now.I just received a reply from him to my questions: Dear B. Thank you for your support. Our approach has to be broad in order to deliver our plan. There are many sites that offer local trade resources but none that offer the international scope of ProNetLink.com. Certainly it is more complicated for us to build it, but we are and it is working. I need to address your second question in a multi-part answer. First, I believe that investors are missing the point by focusing on the number of registered members. Personally, I believe that having over 2,000 companies, not individuals, from over 50 countries at this point is ahead of our projections. With the national TV ads hitting in June, we had a large up tick in members in July and August. Some of these members are still in their trial phase and are using the site regularly. But the key element that you have to remember is that there are four revenue streams for ProNetLink.com of which subscriptions represents only about 25%. The important thing is that the site is maintaining over a million hits per month which drives advertising revenue. The industry standard is about $28/1000 views. And our hit rate is very good for a B2B industrial site. We also get commissions on all alliance sales on site and our number of onsite alliances keeps growing. And finally, we launch our broadcast center in September and we project a major revenue stream from that function since it is available to all businesses to watch free of charge. The summer is the slowest time to market a global business and most of our alliances have been closed for weeks. Given that, we have done pretty well. We have targeted all marketing and promotions to begin in September. Our international offices will also begin selling at that point. This will be the first time that all sales efforts will be hitting in unison. Don't forget that we have the UN event coming in September and this will help PNL get even further into the global marketplace. So, while it is good to see the memberships climbing, they are not the single focus of the company. There is a much bigger picture that we are focused on and we are, country by country, building our network. Our PR team has been getting interviews for us on a regular basis and they are starting to show up on www.viavid.com, Export Today and the Journal of Commerce. Today, the Go Network picked PNL as one of the 6 best B2B trade sites. When you look at the total picture you see that ProNetLink.com is expanding into many areas and that is what separates us from the competition. Sincerely, Glenn Zagoren Chairman ProNetLink.com -----Original Message----- From: BScola5182@aol.com [mailto:BScola5182@aol.com] Sent: Tuesday, August 24, 1999 11:17 AM To: Glenn Zagoren Subject: (no subject) Glenn, First, want to let you know that I think you are doing a great job and I believe in your business plan. Two questions: How do you respond to the criticism that the approach is too broad? What is the backup plan if the paying member numbers don't reach what you are expecting? TIA B. Scola