To: David who wrote (8045 ) 8/26/1999 1:37:00 AM From: David C. Burns Respond to of 78817
Dull translates to consistency and this company certainly has a long history, although their new approach and perhaps new competition has caused problems. To expand on the earlier historical story of Elder-Beerman, I would add this: the forerunner that dates back to the 1800's is Elder-Johnson, long knosn as Elder's. It was the original competition to Rike's for most of the 100 or so years of both their histories. Elder's was eventually being run by the family by an excessively dull witted descendant of the founder and the company went bankrupt or threatened too (after a decade or more of failing to keep up with Rike's after it affiliated with Federated Dept. Stores, aka Lazarus.) Arthur Beerman, a Dayton real estate wheeler dealer, who had a line of extremely cheap fourth rate discount stores, came in and bought out the Elder family for pennies on the dollar and appropriated the name to his. After that, they did upgrade their stores significantly and expand around the metro area (Elder's had kept a single downtown store all through the exodus to the suburbs, while Rike's had moved to the suburbs and kept the flagship store downtown. If Rikes/Shillitos/Lazarus/Federated made an error, it was to try to do both - just in the last few years (less than 10) they finally closed the downtown store. I haven't lived in the area for 30 years, but I would say that Elder-Beerman still has second rate locations compared to Rike's/Lazarus. They also operate a line of discount furniture and discount shoe stores under the name El-Bee, unless they gave that up or spun it off. I don't know how much geographic diversification Elder-Beerman has achieved, certainly not anything like Federated. None of this is intended to express any opinion about it's current value, just wanted to add some company history and context, raise some questions.