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Technology Stocks : America On-Line (AOL) -- Ignore unavailable to you. Want to Upgrade?


To: Seeker of Truth who wrote (30118)8/29/1999 10:23:00 AM
From: Marvin Mansky  Respond to of 41369
 
AOL to grow its business with the new SUNW acquisition of Star Division's StarOffice? See below:

infoworld.com



To: Seeker of Truth who wrote (30118)8/29/1999 11:01:00 AM
From: puborectalis  Respond to of 41369
 
AOL Storms Across Europe
Friday August 27 07:46 AM


AOL may not be so afraid of Microsoft giving away free Internet
access after all. AOL is looking pretty free these days in Europe,
where the online service backed up its push into England with free
access with a bargain-basement rate for Germany. AOL was expected
to offer a 19.95 marks price, but thundered out the message that it
wants to be an international power with a 9.95 marks rate. See full
story...

AOL Flat-Rate Leads German Internet Stampede
Friday August 27 02:48 ET
By Neal Boudette, European Telecommunications Correspondent

BERLIN (Reuters) - AOL Europe shook the European Internet scene
again Thursday, announcing it would offer unlimited online access in
Germany for a flat rate of 9.90 marks per month.

The price is aimed to jump-start growth in Germany and take market
share from rival Deutsche Telekom AG, which has refused to consider
flat rates for its T-Online unit.

"We are willing to be aggressive," AOL Europe Chief Executive
Andreas Schmidt said at a news conference at the IFA media and
telecommunications trade show.

"I see this as the first step to bring the Internet revolution to the
masses," he said. "I think we can take over the leadership in Germany."

AOL Europe is not alone in targeting Germany, either. Also at the IFA
show, a start-up backed by Sony Corp said it was about to launch a
subscription-free online service of its own, while Telekom rival
Mannesmann Arcor AG cut the prices of its Internet service.

AOL Europe's flat rate, which does not include telephone charges, is
well below expectations. German media had reported AOL Europe
would announce a flat rate of 19.95 marks per month.

It also comes two days after the company, a venture of America
Online Inc and Bertelsmann AG, started Netscape Online, a
subscription-free service in Britain to compete with upstart access
provider Freeserve Plc.

The Internet boom has gained momentum in Europe this year, but
AOL Europe had failed to take advantage of it. Last year it lost its lead
in Britain after Freeserve's subscription-free service quickly drew more
than one million users.

In Germany, T-Online has 3.3 million users, three times as many as
AOL Europe.

But with Netscape Online and the new German flat rate, AOL Europe
is ready to strike back, Schmidt said. "Our strategy is to really open
the market," he said. "High costs have held back the Internet in Europe
for too long."

The new German rate takes effect on October 1. In addition to the
monthly price, users will pay six pfennigs each time they dial in, plus
3.9 pfennigs per minute in phone charges.

Sony-backed FriendFactory Saturday will start its access service that
costs three to eight pfennigs per minute with no monthly charge. Arcor,
a unit of Mannesmann AG, cut its rate to 3.9 from six pfennigs per
minute. That 24-hour price covers both the access and telephone
costs.

T-Online charges six pfennigs per minute for Internet access and
telephone usage combined, a rate structure that makes access
expensive for heavy Internet users.

Caught off-guard by the AOL Europe announcement, Telekom board
member Detlev Buchal promised a response.

"We will go forward with a competitive offer," he said at IFA, and
noted that Telekom may revive an offer for 20 hours of online time for
49 marks per month. That would beat the AOL Europe flat rate limited
use, but thirty or more hours online would be substantially less with
AOL Europe.

AOL Europe is counting on its flat rate to spark a sharp rise in
subscriber numbers that will in turn drive online advertising and
e-commerce revenue, Schmidt said.

"We are not buying market share. We are relying on multiple revenue
streams from subscriptions, advertising and e-commerce," he said. In
July and August, AOL Europe booked $60 million in advertising and
e-commerce sales -- twice as much as it had in the 12 months to June
30.

Netscape Online and the German flat rate are part of a massive
campaign by AOL Europe to try to duplicate the success of AOL in
the United States. Over the next several months, it may bring Netscape
Online to other European countries, and make its services available via
mobile phones and television.

Copyright 1999 Reuters Limited. Click Here for Limitations and
Restrictions



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