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Technology Stocks : Cisco Systems, Inc. (CSCO) -- Ignore unavailable to you. Want to Upgrade?


To: The Phoenix who wrote (28010)8/30/1999 9:50:00 AM
From: elmatador  Read Replies (1) | Respond to of 77400
 
Cisco, NEC partner for multi-services

CHRISSY MOCH

Cisco Systems, which has grown significantly through acquisitions,
is attempting to bring several of its existing data products under a
multi-service umbrella. To that end, Cisco will announce this week
the formation of its strategic multi-service channel development
initiative.

NEC Business Network Solutions Inc. will be the first partner in the
group. NEC?s participation will allow its legacy telephone customers
to optimize the use of their networks. The initiative?s goal is to build
both companies? channels and develop multi-service solutions, said
Scott Ferguson, director of channel programs at Cisco.

?As the market emerges, it?s not just enough to produce the best
products, you also have to have the best channels and the best
channel strategy to develop and achieve a high level of customer
satisfaction,? Ferguson said.

Plans call for the development of programs to recruit and build
channels to address the future multi-services market, including
design, implementation, operation and support.

Cisco recognizes that the market for multiple services is going to be
much greater than pulling together services across a backbone and
network, Ferguson said. ?It?s very software oriented, more about
delivery of services and desktop than about the combination of all
those different forms of traffic over the backbone,? he said.

The channel development venture is aimed at helping the members?
sales staffs understand how to make the products work together,
said Kimberly Knickle, senior analyst with AMR Research. ?People
know the telephony side, and people know the Cisco routers. It
needs someone to pull it all together.?

The fact that the channels will be required to have in-depth
knowledge of more than just a few products may present a problem.
However, partnering with a company of Cisco?s industry weight is a
coup for NEC, Knickle added. ?Cisco has just so much clout
here...just being an early partner generally makes NEC look good. If
Cisco tapped them on the shoulder there must be reason.?

This is what I mean of Cisco offering those 'wooden legged'* vendors to serve as a distributor channel for its solutions.

Nokia, is also a good bet, but I think ERCY could be even better since it has a bigger market presence than NOK. Nokia, which relies heavily on temrinals will sooner or later have its 'gotterdammerung'*.

Mobile terminals are going to end up being what, today, electronic calculators and Casio watches are.

* woodden legged= a Brazilian slang for a bad soccer player
* gotterdammerung= (The Twilight of the Gods.) From Richard Wagner's The ring of the Niebelungen

Who told that SI is only stock talk an not culture!