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Non-Tech : Knight/Trimark Group, Inc. -- Ignore unavailable to you. Want to Upgrade?

To: Gary Korn who wrote (3831)	9/7/1999 11:11:00 PM
From: Gary Korn	Respond to of 10027

NITE television ad: A poster on the YHOO board has put the TV advt. at the following site. You need Realplayer to play it: realtimequotes.org Listening to the ad, I found it interesting that NITE played up the OLB connection: "People go to OLBs for trades, but where do the on line brokers go? NITE. Where the trade gets done" This is interesting because, while OLBs now account for less than 1/2 of NITE's order flow (a very significant amount), the largest growth going forward may be coming from institutions, international institutions and options. Therefore, I wonder how the advt. plays to the ears of fund managers? Gary Korn