To: LORD ERNIE  who wrote (440 ) 9/24/1999 12:56:00 PM From: LORD ERNIE     Respond to    of 467  
Bruce Byots Joins MedCare Technologies as Director, Investor Relations   OAK BROOK, Ill., Sep 20, 1999 (BUSINESS WIRE) -- MedCare Technologies,  Inc. (NASDAQ: MCAR) announced today that Bruce Byots has joined the  company as Director, Investor Relations. Byots will be responsible for  developing, implementing and managing MedCare's overall investor and  media relations program.  Byots joins the company from Stone Container Corporation (now  Smurfit-Stone Container Corporation), where he most recently served as  Director of Investor Relations. He joined Stone in 1984 and was  responsible for a variety of finance and treasury functions. He has  fifteen-plus years of investor and financial relations experience and  holds a B.S. in Finance from De Paul University.  "We are very pleased to have Bruce join our team," said Jeff Aronin,  President and Chief Executive Officer. "We have come a long way since  conceptualizing and developing our MedCare Program, which is now  regarded as the leading non-drug, non-surgical treatment program for  millions of urinary incontinence sufferers. "Therefore, we feel it is  now the appropriate strategic point to add someone like Bruce to help  us further develop our investor and media relations strategy."  MedCare Technologies, Inc. is a healthcare technology service company  that focuses on under-served high growth markets.  Its core business, the MedCare Program, is the leading and most  comprehensive conservative therapy for treating incontinence, a hidden  health condition that, at approximately $26 billion, costs more than  diabetes and bypass surgery combined.  This news release contains forward-looking statements as defined by the  Private Securities Litigation Reform Act of 1995. Forward-looking  statements include statements concerning plans, objectives, goals,  strategies, future events or performance and underlying assumptions and  other statements which are other than statements of historical facts.  These statements are subject to uncertainties and risks including, but  not limited to, product and service demand and acceptance, changes in  technology, changes in insurance reimbursement, economic conditions,  the impact of competition and pricing, government regulation, and other  risks defined in this document and in statements filed from time to  time with the Securities and Exchange Commission. All such  forward-looking statements, whether written or oral, and whether made  by or on behalf of the Company are expressly qualified by these  cautionary statements and any other cautionary statements which may  accompany the forward-looking statements. In addition, the Company  disclaims any obligation to update any forward-looking statements to  reflect events or circumstances after the date hereof.  Copyright (C) 1999 Business Wire.  All rights reserved. Distributed via COMTEX.     CONTACT:       MedCare Technologies, Inc.                Bruce Byots, Investor Relations Department,                1-800-611-2288                Website: www.medcareonline.com                or                MedCare Technologies, Inc.                Bill Mann, Manager, 800/611-2288   WEB PAGE:      businesswire.com