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To: Tinroad who wrote (7717)9/13/1999 10:28:00 PM
From: bob  Read Replies (1) | Respond to of 18366
 
The wonders of the net.... ain't technology grand?

Cheers.



To: Tinroad who wrote (7717)9/14/1999 4:53:00 AM
From: Savant  Respond to of 18366
 
Sony unveils plans for
PlayStation II
By Jim Davis
Staff Writer, CNET News.com
September 13, 1999, 1:55 p.m. PT

update Sony's next-generation PlayStation system
isn't just for games anymore.

The Japanese electronics giant detailed its plan to turn the new PlayStation2 game
console into a center for pushing "electronic content" in the home. The device could
eventually compete against PCs and networking devices as the nascent market for home
networking catches on.

Sony's announcement comes on the heels of Sega's launch of its next-generation
Dreamcast system last week. Unlike Sega, which is still being coy about the future of its
game console, Sony is intent on taking the high-powered 128-bit chip in its system and
using it to duplicate and perhaps improve upon many of the core functions of home PCs.

Initially, Sony envisions its gaming console as a device that can download games from the
Internet onto a hard disk via high-speed connections such as cable modems or DSL
modems.

Later, analysts expect Sony to use its considerable clout in the movie and music
businesses to offer PlayStation users the ability to
purchase and download material.

In an obliquely worded press release, Sony said it also
plans to develop an e-commerce infrastructure to support its
plans for the PlayStation as well.

Just as important, the company also announced the launch
date of the successor to the wildly popular PlayStation, for
which industry analysts and gaming mavens have eagerly
been waiting.

The PlayStation2 console will go on sale in Japan on March
4--three months later than originally expected--Sony
executives said. The system will be unveiled in other Asian
countries next summer, followed by a release in the United
States and Europe in the fall of 2000.

Sony executives expect to sell more than 1 million consoles--sold at a relatively high $368
each--in the first week of its release. In comparison, Sega sold 150,000 Dreamcast game
consoles in Japan last year for about $240, and pre-sold 300,000 for $199 here in the
United States last week during the official launch.

"Sony's planning to sell one million consoles in the first two days of the launch and then at
least another 500,000 in the next few weeks," Universal Securities analyst Motoharu Sone
told Reuters.

"They had forecast two million units for this business year so it's not going to mean that
big a difference," he added. Sony's fiscal year ends March 31.

Analysts have wondered when Sony's new system would be available, as PlayStation now
contributes over 40 percent of Sony's overall profit. There have been concerns that the
powerful new chip in the new PlayStation is difficult to manufacture.

Competition for consumers growing
The game console market is big business. The market for video games totaled around $15
billion last year, according to research firm NPD Group.

Sony has sold more than 55 million of its PlayStation consoles since its introduction, but a
new set of challenges faces the company as the device expands its reach into homes,
analysts say.

"The game console does have to break the stigma of being a game machine if Sony wants
to expand so much beyond [its original function]," said Brian Canny, analyst with Parks &
Associates.

In addition, Sony is vying for discretionary consumer dollars against other Sony devices,
such as digital video recorders based on designs from TiVo, Net TV set-top boxes, and
digital cable set-top boxes through its alliance with General Instrument.

"It remains to be seen how many 'black boxes' people will put in their homes," Canny said.
"People's TVs will be stacked three feet high with all these things."

PC isn't dead--yet
"The PC isn't going to go away," said Mark Snowden, analyst with Dataquest. "Half of the
homes in America have a PC, and it is the preferred means of accessing the Internet,
doing work at home, and a whole range of other things," he added.

What will happen, he predicted, is that within five years, a greater amount of
e-commerce activity such as purchasing music CDs, books, and videos will migrate
to devices that are hooked to televisions, such as the PlayStation2.

Sony has the components for a successful venture. The company will soon launch
an online site dedicated to offering music news, reviews, and songs--or even
albums--that can be downloaded to the PlayStation.

Through Sony Pictures Entertainment, which is involved in motion picture and
television production and distribution, Sony will be able to offer online versions of TV
game shows such as Jeopardy and Wheel of Fortune that could potentially allow
players to respond to questions along with contestants in a live broadcast.


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