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Technology Stocks : Ampex Corporation (AEXCA) -- Ignore unavailable to you. Want to Upgrade?


To: Michael Olds who wrote (11061)9/15/1999 3:20:00 PM
From: killybegs  Read Replies (2) | Respond to of 17679
 
Some third party thoughts on mass audience versus target.....
Great article re CBS's Mel Karmazin

interactive.wsj.com

an excerpt:
"Nor are big advertisers as gullible as they seem. New research is showing that reach is more important than frequency--you don't need to pummel people over and over. And often it can be cheaper to combine smaller audiences than aim for big ones."
---------------

Seems like iNextv is structured for profitability...



To: Michael Olds who wrote (11061)9/15/1999 6:43:00 PM
From: Alan Cassaro  Read Replies (1) | Respond to of 17679
 
Personally, I don't mind some real doubting Thomases posting their frustrations, if only to
'prevent myself from becoming too unrealistic euphoric about the money I MIGHT make on Ampex
eventually. I do feel that some posters rationalize the declining price with a simplistic analysis, and
overly Pollyannaistic (?) explanation about Mr. Bramson's "vision thing", although it
appears to be at best, murky, shifting, and immeasurable at this juncture. Let us not forget. Ampex
is fighting for it's survival......
As long as folks aren't fighting and being rude, I like to see all sides of an argument.
Meanwhile, I'm still hoping for the best outcome. Not too euphoric or particularly scared
right now by the low price. The next good news item will have everyone congratulating
everybody again for their good fortune, and the whining will cease......But it hurts to
see your assets eroding, even though it's only a paper loss.
Al........