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Non-Tech : E*Trade (NYSE:ET) -- Ignore unavailable to you. Want to Upgrade?

To: Richard Chow who wrote (8495)	9/16/1999 9:21:00 PM
From: Scott Violette	Read Replies (2) \| Respond to of 13953

Looks like EGRP is being moved by options activity. Options expiry is tomorrow. Anyone think that EGRP will close at 22.5 on Friday.

To: Richard Chow who wrote (8495)	9/17/1999 7:07:00 AM
From: ecommerceman	Read Replies (2) \| Respond to of 13953

Richard--ETrade could be profitable tomorrow if it decided to take a less aggressive (and much more stupid) approach to growth. The reason that ETrade has aggregated 10 times the accounts they held back in 97 when they WERE (as you noted in all caps) profitable, is just that: they've spent money to grow. In '97 when I first invested in this company, it was clear that Cotsakos was much more focussed on the bottom line than, in my view, he should have been. Luckily, the astonishing growth of other internet companies convinced him (again, in my view) that the model for success wasn't having ETrade show increasing pennies per share of profit per quarter, but to aggressively advertise and grow the business. ETrade isn't an investment for everyone, to say the least. For me, it's a long-term holding--I won't sell whether it goes to $5 or $50, as I'm confident that by the time that I need to sell my shares it's going to be much, much higher than it's current level.