To: Claude M who wrote (571 ) 9/30/1999 4:51:00 PM From: Robert Dydo Read Replies (1) | Respond to of 605
Oriole U.S. subsidiary introduces MyMart.net Oriole Systems Inc OOL Shares issued 20,740,597 Sep 29 close $0.27 Thu 30 Sept 99 News Release Mr. Frank Stama reports Oriole Systems' wholly owned U.S. subsidiary, OrioleSystems.com, will be the world pioneer in introducing the first interactive e-commerce software that allows the user to interactively mix, match and view products on the company's Web site at MyMart.net. This will be accomplished via a licensing agreement with ematchcorp.com and will be introduced beginning Oct. 5, 1999. ematch Server enables the MyMart.net customer to interactively mix, match and view jewellery, apparel and other products offered on the Web site on a real model. For example, the customer will be able to choose a pair of earrings and a necklace and place them on the model to determine how they will look together. The software also has the ability to track customer preferences and purchasing patterns. ematch Server was developed with sophisticated object technology and JAVA and runs on NT and UNIX. Frank Stama, chief executive officer of OrioleSystems.com Inc., said this exciting new technology could help revolutionize Internet marketing because it enhances customer understanding of how the product will look in actual use. He noted that as Mymart.net will be the first Web site to offer this unique shopping experience, the company expects that it will attract many new hits to the MyMart.net site. Mr. Stama added that the capabilities of the new software combined with the convenience of Internet purchasing will create unprecedented flexibility for the MyMart.net customer. Joe Nardi, president of ematchcorp.com, said that he is pleased to partner with OrioleSystems.com in the deployment of the ematch Server product. Oriole's solid background and product mix offered on the company's e-commerce site make them the ideal partners, he added. ematchcorp.com develops software that is used to create e-tailing programs for clients whose sales process is dependent on customers mixing, matching and viewing product options before they purchase. Applications developed with ematch Server reduce costs substantially by eliminating the expense of providing samples or traditional catalogues. It does this by creating a digital catalogue that is interactive, easy to use and available 24 hours a day. Applications developed with ematchcorp.com's software enhance brand recognition and product awareness and are equally effective for both business-to-business and business-to-consumer e-tailing systems. ematch Server enables clients to market their products inexpensively, enhance customer relationships and transact business efficiently over electronic networks. The company's proprietary software will be a significant force in creating highly functional and effective interactive e-tailing applications for the rapidly growing Internet business-to-business and business-to-consumer markets.