Hello Direct to be the Telecom Product Provider for Go2Net's HyperMart Small Business Center
====================================================================== Services Available to More Than 500,000 Online Member Businesses
SAN JOSE, Calif., Sept. 30 /PRNewswire/ -- Hello Direct (NASDAQ:HELO) (www.hellodirect.com), the leading developer and direct marketer of desktop telephony products, and Go2Net (NASDAQ:GNET), a network of branded, technology- and community-driven Web sites, (http://www.go2net.com/), today announced an alliance in which Hello Direct will be the exclusive provider of telecommunications products in Go2Net's new HyperMart Small Business Center, which was just launched at hypermart.net . Hello Direct's telecom solutions can be accessed at hypermart.hellodirect.com. Hello Direct, with its acquisition of PhoneZone.com earlier this year, has developed the Internet's leading buyer's guide and online marketplace for telecommunications products and services. In keeping with the HyperMart Small Business Center's mission of being a one-stop-shop for business solutions, the Hello Direct offering provides a rich combination of tutorials, product reviews, product comparisons, and search tools that small business and individual customers can use to locate, compare and buy a wide range of telecommunications solutions. HyperMart and Go2Net's Virtual Avenue (http://www.virtualave.net/ ) comprise the Internet's largest and fastest growing online community of small and medium-sized companies, with more than 500,000 member businesses, adding new members at a rate of 1,500 businesses per day. The marketing alliance between Hello Direct and Go2Net allows both companies to leverage their respective strengths: Hello Direct's exceptional telecommunications solution expertise and HyperMart's position as the Internet's largest aggregation of small and medium-sized businesses. "This alliance enables us to offer even more small businesses a one-stop resource for telecommunications information, products and services," said Brian McConnell, Hello Direct's e-commerce director. "Most small businesses are overwhelmed and confused by the proliferation of telecommunications choices available. Our mission is to make it easy for small businesses to learn about, compare, and ultimately buy telecom solutions, without requiring them to have a degree in electrical engineering to understand the different options." The Hello Direct telecom portal provides editorial coverage about a wide range of communications products, including: telephones, headsets, Internet (IP) telephony, audio and videoconferencing products, cellular/PCSservice and telephones, long distance services, enhanced communication services, and business telephone systems. Hello Direct provides visitors with a one stop resource, whether they are visiting to research industry news, or to purchase equipment and services. "Hellodirect.com has clearly established itself as the leader in the online telecommunications space and we believe their information, products and services will be of great value to HyperMart and Virtual Avenue's rapidly expanding base of member businesses," said Thomas M. Camp, Go2Net vice president of business development.
About Hello Direct Hello Direct, Inc. is the leading developer and direct marketer of telephone productivity tools, including headsets, teleconferencing, wireless and related desktop products. Through a combination of distinctive catalogs, outbound telemarketing and Internet sales channels, the company offers a broad selection of commercial grade products and information that provide solutions to its customers' evolving communications needs. For more information on Hello Direct, Inc. and its products, please visit www.hellodirect.com .
About Go2Net The Go2Net Network provides branded, technology- and community-driven Web sites focused on the categories of search and directory; personal finance; commerce and business services; and games. The Go2Net Network is among the Internet's fastest-growing destinations and is the 9th most visited property overall on the Internet, according to Media Metrix, a leading Web measurement firm. For more information on Hello Direct, Inc. via fax at no cost, dial 800-PRO-INFO (908-544-2850 outside the U.S.), ticker symbol: HELO.
SOURCE Hello Direct, Inc. -0- 09/30/1999 /CONTACT: Brian McConnell of Hello Direct, Inc., 415-647-9911, ext. 201, or brian.mcconnell@hellodirect.com/ /Web site: go2net.com / /Web site: hypermart.hellodirect.com / /Web site: hellodirect.com / |