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To: md1derful who wrote (1686)10/6/1999 10:04:00 AM
From: Frank Ferrari  Respond to of 2004
 
Company Press Release
SOURCE: Open Market, Inc.
Open Market's Transact Powers tpuppy.com's Multiple 'scene.com' Retail Web Sites
beautyscene.com the First in a Series of Retail Sites by tpuppy.com Using Open Market's Technology as the Commerce Backbone
INTERNET WORLD, NEW YORK, Oct. 6 /PRNewswire/ -- Open Market, Inc. (Nasdaq: OMKT - news), the market share leader in Internet commerce software, today announced that tpuppy.com, an e-commerce production house dedicated to launching upscale, lifestyle-focused Web sites or ``scenes,' has licensed Open Market's Transact(TM) to power all of its online retail sites. tpuppy.com has just launched its first site, beautyscene.com, the online source for prestigious beauty products, advice and information on beauty trends.

``The most innovative '.com' businesses in the world are finding that there's no other commerce solution they can find that can match Open Market's unique approach to commerce, using one commerce engine to support commerce networks, multiple sites, and multiple selling models,' said Jeff Bussgang, vice president, marketing at Open Market. ``We're pleased to be working with tpuppy.com and beautyscene.com, a compelling shopping site with personalized, trend-setting content. Open Market's Transact offers a distributed commerce architecture that enables online businesses like tpuppy.com to obtain a complete, out of the box application for e-commerce that supports multiple business models.'

The first site to go live, beautyscene.com is the model for tpuppy.com's approach to combining new media and e-commerce. beautyscene.com features beautiful original imagery accompanying articles and products, expert- and consumer-driven content features, and an internationally recognized roster of accomplished makeup artists, hair stylists, aestheticians, dermatologists, plastic surgeons, and beauty professionals. This content, headed by Jean Godfrey-June, former beauty and fitness director of Elle, complements beautyscene.com's premier online store featuring well-known beauty products and niche product lines from over 50 top international manufacturers of everything from skin care products to health supplements.

``Our goal was to create a robust and scaleable e-commerce platform. Open Market's market leading product, Transact, offered us a solution to achieve this while complementing our other technology partners,' said Colin Smith, vice president of production at tpuppy.com. ``Open Market's pioneering commerce application offered a rich out of the box solution with the ability to add customized enhancements to support our diverse business needs to enable our network of scene.com sites.'

About beautyscene.com

beautyscene.com features prestige skin care, color cosmetics, hair care, fragrances, health supplements, and men's products. In addition to the capability to shop online, trend-setting news, up-to-the-minute information, personalized shopping, and advice from the industry's leading beauty and health authorities are available on the site.

The site features contributions from influential beauty and wellness experts to provide consumers with the latest news, tips and trends in the online beauty magazine section of the site-beautyzine, headed by Jean Godfrey- June, former beauty and fitness director of Elle. The editorial board includes a star-studded cast of experts in the health, beauty and wellness market including Helen Gurley Brown of Cosmopolitan, Stephen Gan of Visionaire and V, Patrick Demarchelier of Harper's Bazaar, and NYU plastic surgeon Dr. Sherrell Aston.

beautyscene.com is part of tpuppy.com - an e-commerce production house dedicated to launching upscale lifestyle-focused web sites, or ``scenes'. The company has headquarters in San Francisco and New York. For more information, please visit the web site at www.tpuppy.com.

About Open Market

Founded in 1994, Open Market, Inc. (Nasdaq: OMKT - news) is the market-share leader in Internet commerce software with more than 25,000 merchant licenses sold worldwide. Open Market's high-performance application software products and professional services allow its customers to engage in business-to- consumer and business-to-business Internet commerce, information commerce, and commercial publishing. Among Open Market's distinguished roster of global customers are many of the most popular domains on the Web, including Lycos.com, AOL.com, and the Wall Street Journal Interactive Edition; major industrials such as Acer, Ingram Micro, Milacron, and Siemens; and 10 of the world's top 13 national telephone companies. The company, headquartered in Burlington, Massachusetts, has a presence in 24 countries. Open Market's international head office is in the UK with additional offices in Australia, Canada, France, Germany, Italy, Japan and The Netherlands. Open Market can be reached by calling 1-888-OPEN-MKT (toll-free) or 1-781-359-3000 in the U.S. or +44 (0)1753 838 000 in the U.K. or by visiting openmarket.com.

This news release contains forward-looking statements that involve a number of risks and uncertainties. Among the important factors that could cause actual results to differ materially from those indicated by such forward-looking statements are the company's limited operating history, delays in product development, development of the Internet market, changes in product pricing policies, competitive pressures, and the risk factors detailed from time to time in the company's periodic reports and registration statements filed with the Securities and Exchange Commission.

Open Market, Transact, and ShopSite are trademarks or registered trademarks of Open Market, Inc. in the United States and other countries. All other names are used for identification purposes only and may be trademarks of their respective owners.

SOURCE: Open Market, Inc.



To: md1derful who wrote (1686)10/6/1999 10:05:00 AM
From: Frank Ferrari  Read Replies (1) | Respond to of 2004
 
Market Announces ClickMovie.com/ Tranz-Send Broadcasting Network
The First Open Market Customer Using the Joint FutureTense IPS(TM) and Transact(TM) Solution for Managing Content, Commerce, and Customer Relationships Worldwide
INTERNET WORLD, NEW YORK, Oct. 6 /PRNewswire/ -- Open Market, Inc. (Nasdaq: OMKT - news), the market share leader in Internet commerce software, today announced the first customer that will be using the combined FutureTense IPS and Open Market Transact solution. Tranz-Send Broadcasting Network (TBN) has licensed this joint solution to power its cutting edge ClickMovie.com Web site.

``The hottest Internet companies recognize that if they're going to create a truly engaging user experience, they need systems that combine automated content management and flexible Internet commerce,' said Gary Eichhorn, president and CEO, Open Market, Inc. ``ClickMovie.com has chosen the Open Market/FutureTense solution because it enables them to manage over 50 different dynamic storefronts. This is an powerful endorsement of our planned merger with FutureTense.'

ClickMovie.com(TM) is a media-on-demand portal. The company utilizes innovative technology developed by Tranz-Send Broadcasting Network to electronically deliver movies with the highest quality video and sound directly to consumers' homes. The primary focus will be the huge movies-on- demand market. The convenience of movies delivered electronically to consumers' homes in DVD quality for less than national video chains is a major value proposition for consumers. TBN has developed over 42 technologies that enable it to deliver movies electronically via ClickMovie.com. These superior solutions are lower cost and earlier to market than other currently available options. The company has also invented several copy protection methods such as the process that self-deletes digital media files after one viewing.

``Our goal is complete convenience for the consumer and security for the content providers,' said CEO/CTO Scott Redmond of Tranz-Send. ``Open Market and FutureTense offered us out-of-the-box solutions where other solution providers made it sound like we would be financing the invention of the wheel.'

Tranz-Send will be using the strength of FutureTense IPS to manage content for up to 50 different storefronts for businesses ranging from theme sites to movie studio sites. IPS, combined with Transact's ability to enable digital offers anywhere on the Web, provides sophisticated, elegant end-to-end commerce functionality. Using these products in tandem will enable Tranz-Send to offer customers a rich, personalized online experience from the moment they enter the site, through each consecutive visit.

About Tranz-Send Broadcasting Network

Tranz-Send Broadcasting Network, Inc. (TBN) is the corporate umbrella that owns clickmovie.com and the revolutionary technology to fuse the massive array (over 275 different requirements: business, transactional, e-commerce, technological, political, industrial, security, storage, personalization, load-balancing, cross-network scalability, etc.) of global resources required to create and economically feasible media on demand solution. Leveraging this technology, TBN implements a synergistic and comprehensive business model to exploit multiple sources of revenue. Tranz-Send plans to also offer time- shifted television, business broadcasting, advertising exposure sales, electronic music delivery, distance learning, gaming, high-definition medical imaging transfer, seismic data transfer, and other market solutions by licensing to partners with strong positions in these segments.

About Open Market

Founded in 1994, Open Market, Inc. (Nasdaq: OMKT - news) is the market-share leader in Internet commerce software with more than 25,000 merchant licenses sold worldwide. Open Market's high-performance application software products and professional services allow its customers to engage in business-to- consumer and business-to-business Internet commerce, information commerce, and commercial publishing. Among Open Market's distinguished roster of global customers are many of the most popular domains on the Web, including Lycos.com, AOL.com, and the Wall Street Journal Interactive Edition; major industrials such as Acer, Ingram Micro, Milacron, and Siemens; and 10 of the world's top 13 national telephone companies. The company, headquartered in Burlington, Massachusetts, has a presence in 30 countries. Open Market's international head office is in the UK with additional offices in Australia, Canada, France, Germany, Italy, Japan and The Netherlands. Open Market can be reached by calling 1-888-OPEN-MKT (toll-free) or 1-781-359-3000 in the U.S. or +44 (0)1753 838 000 in the U.K. or by visiting openmarket.com.

This news release contains forward-looking statements that involve a number of risks and uncertainties. Among the important factors that could cause actual results to differ materially from those indicated by such forward-looking statements are the company's limited operating history, delays in product development, development of the Internet market, changes in product pricing policies, competitive pressures, and the risk factors detailed from time to time in the company's periodic reports and registration statements filed with the Securities and Exchange Commission.

Open Market, Transact, and ShopSite are trademarks or registered trademarks of Open Market, Inc. in the United States and other countries. IPS is a trademark of FutureTense, Inc. All other names are used for identification purposes only and may be trademarks of their respective owners.

SOURCE: Open Market, Inc.