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To: Benny Baga who wrote (10738)	10/4/1999 12:39:00 PM
From: Sam Biller	Read Replies (1) \| Respond to of 20297

Princeton eCom Announces eChannel Initiative to Broaden Bill Presentment 09:48:28, 29 September 1999 -------------------- PRINCETON, N.J., Sept. 29 /PRNewswire/ -- Princeton eCom, the leader in electronic bill presentment and payment, announced today its eChannel Initiative program. The new program is designed to attract a broad range of Internet channel partners who can present ebills for payment to their audience. The goal is to deliver bills to the Internet sites where the consumer chooses to pay their bills, thus providing more flexibility and greater convenience. The announcement underscores Princeton eCom's ongoing commitment to make available its presented ebills wherever the consumer chooses to pay their electronic bills, over the Internet or by telephone. The ability to add new partners is enabled by Princeton eCom's OFX technology, a technology that Princeton eCom adopted as the easiest standard for maximum Internet interoperability. Providers without OFX may take longer to implement, but Princeton eCom stands ready to complete the process as quickly as possible. Ron Averett, president and chief operating officer of Princeton eCom said, "Princeton eCom believes that in order for electronic billing to grow, the consumer must be offered the ability to view and pay their bills wherever they choose. To achieve this will require greater interoperability in the electronic payment business. At Princeton eCom we are doing all we can to assist the process for billers and for presenting organizations." "Just as consumers choose where to have their paper bills delivered, Princeton eCom is seeking additional partnerships to ensure that a consumer can choose where to have their ebills delivered," added Averett. Princeton eCom represents over 250 corporate billers, over 30 of which are seeking additional Internet access sites for their customers to view and pay their ebills. Princeton eCom can immediately offer its eChannel partners bill content from five large regional billers with an aggregate customer base of approximately 22 million. Potential partners include financial institutions, presenting consumer service providers, Internet portals, and hand held personal digital assistants. The Company also works with over 275 financial institutions to provide electronic home banking and bill payment for all of their customers. Interested partners can reach eCom at epartner@princetonecom.com Princeton eCom is a leading provider of electronic bill presentment and payment by telephone and over the Internet. The Company offers customized solutions to businesses that generate recurring bills for the total management of the billing process -- expediting payment, minimizing billing costs and integrating with existing financial accounting systems. The Company utilizes state-of-the-art technology including its electronic lock box solution, which serves as a clearinghouse for electronic consumer initiated payments, and its reliable systems architecture. The Company has filed an S-1 with the Securities and Exchange Commission for an initial public offering and to list on the Nasdaq National Market System under the symbol 'ECOM.' SOURCE Princeton eCom -0- 09/29/1999 /CONTACT: Denise Roche, 917-639-4109, for Princeton eCom/ CO: Princeton eCom ST: New Jersey IN: CPR SU: PDT ER -- NYW051 -- 5607 09/29/1999 09:40 EDT prnewswire.com :SUBJECT: NJ NPRD COMP Copyright (c) 1999 PR Newswire