The Wireless Industry is the Strongest it's Ever Been, Banc of America Securities' Analyst Tells Investors Updated 9:03 AM ET October 5, 1999
SAN FRANCISCO, Oct. 5 /PRNewswire/ -- The following is being issued by Banc of America Securities, a member of the National Association of Securities Dealers, CRD number 26091:
Subscriber growth is good, and incremental penetration gains are accelerating as prices fall and service improves in the wireless industry, according to Banc of America Securities' wireless telecom analyst, Steven Yanis.
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"The wireless industry is in the second year of a sweetspot," said Yanis. "Incremental penetration gains are increasing, and, as the value quotient of wireless communications continues to increase for consumers, these growth trends appear to be sustainable."
Yanis' comments came at the 29th Annual Banc of America Securities' Investment Conference, which ran through October 1 at the Ritz-Carlton Hotel in San Francisco. This former Montgomery Securities' conference had a new name but boasted a program that lived up to its impressive reputation. The five-day conference featured 250 presentations from companies that are driving the Business Services, Consumer & Retail, Energy, Entertainment, Media & Telecom, Financial Services, Health Care, Industrial Growth, Real Estate & Lodging and Technology industries.
According to Yanis, there are approximately 80 million subscribers for wireless services, with total penetration at greater than 30 percent, and incremental penetration -- the growth of the growth -- at approximately 6 1/2 percent. In addition, while average revenue per user (ARPU) has been declining over the last several years, ARPU may have actually improved slightly year-over-year in the first and second quarters of 1999 and sequentially from the first to the second half of 1998. Furthermore, wireless operating costs are also declining.
Competition and the popularity of "bucket" plans, or volume discounts, continue to drive down prices in the wireless industry. Yanis says that in medium usage plans (400-600 minutes), prices in New York City have gone from more than $.40 per minute in 1997, to approximately $.15 in 1999. Phone service also continues to improve. As a result, the value quotient of wireless service for consumers has more than doubled Yanis said. These decreases in price per minute charges benefit carriers as well since consumers' monthly bills are still increasing.
In 1999, the industry was characterized by a number of mergers and acquisitions, with most companies attempting to create a large regional or national facilities-based wireless presence. This trend towards consolidation leads to economies of scale, and a push towards vertical integration, but in the long term, the wisdom of this strategy is uncertain, Yanis said.
What is certain is that as the popularity of bundled services grows, it becomes increasingly important for telecommunications companies to become fully integrated service providers, offering long distance, wireless, local access, Internet/ISP, and an Internet backbone. Such integration is cost-effective, advantageous in providing end-to-end service, and it lowers the rate of consumer switching, said Yanis.
Yanis estimates that as technology improvements allow for faster data transmission speeds, wireless data subscribers could reach more than 25 million by 2006 and could become a $9 billion industry. Other areas of potential growth include prepaid plans, a market that could grow to more than 13 million subscribers by 2006.
The wireless stocks recommended by Yanis include Voicestream Wireless Corporation* (VSTR, $62-11/16, Buy), Sprint Corporation PCS Group (PCS, $78-11/16, Buy), Nextel Communications, Inc.* (NXTL, $75-3/8, Buy), and Western Wireless Corporation* (WWCA, $48, Buy). |