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To: nolimitz who wrote (3364)10/10/1999 12:19:00 PM
From: thedewar  Read Replies (1) | Respond to of 3645
 
NEOMAGIC© MULTIMEDIA ACCELERATORS DRIVE
NINE NEW SONY VAIO NOTEBOOK PC MODELS

Embedded Memory Technology Enables 3.5 Pound Super Slim
VAIO 505 Notebooks and F300-Series High Performance Notebooks

Santa Clara, Calif., October 8, 1999 - NeoMagic Corporation (Nasdaq: NMGC), the pioneer of embedded
memory and logic technology and the leading producer of single-chip multimedia accelerators, announced
today that nine new Sony VAIO notebook PCs, introduced during September 1999, incorporate the popular
MagicMedia©256AV multimedia accelerator. Two new models were announced in Japan for the Japanese
domestic market and seven new models were announced for the U.S. market. The models for the U.S. include
four new VAIO 505 super slim notebooks: VAIO Z505RX, VAIO Z505R, VAIO N505VX, and VAIO N505VE; and
three new VAIO F300 series notebooks, with digital video and photo editing capabilities.

"Dataquest estimates that the ultraportable notebook segment will grow from 1.5 million units shipped in 1998
to over 4.2 million units by the year 2003," said George Iwanyc, Semiconductor Application Analyst for
GartnerGroup Dataquest.

VAIO 505 Super Slim Notebooks

The Sony VAIO Z505RX and VAIO Z505R models are equipped with brilliant XGA active matrix displays for
viewing presentations, graphics, and video images. Both models carry powerful Intel Pentium II processors,
400MHz and 366MHz, respectively, and come with bundled multimedia software for transforming video clips
into panoramic still images and for playback of animated image files such as movie clips. The original 505
series that garnered a Mobility Award in the "Ultralight Category" from Mobile Insights in February 1999 also
incorporated NeoMagic accelerators.

The Sony VAIO N505VX and N505VE super slim models are designed to offer increased graphics and
multimedia capabilities to value conscious consumers who want the sleek 3.5 pound profile, enabled by the
embedded memory technology of the MagicMedia256AV. These models are also delivered with bundled
software that allows users to edit and create full-motion video, still photography; web-designs with "virtual"
photo albums, and video email.

"Sony's new VAIO notebooks take advantage of the built-in imaging capabilities of the MagicMedia256AV to
deliver still and video photographic capabilities to notebook PC users who require portable, yet robust
desktop-like performance while on the road," said Larry Chisvin, director of product marketing for NeoMagic's
Multimedia Products Division. "NeoMagic's embedded memory technology allows us to continually incorporate
the newest technologies, including imaging capabilities and integrated audio, into a high-performance single
chip accelerator. This capability allows us to offer our OEM customers the ability to build higher performance
portable PCs, in thinner and lighter designs while also lowering power consumption for longer battery life."

Full-sized VAIO F300 Series

Sony's all-in-one high performance F300 series notebooks include the PCG-F360, PCG-F350, and PCG-F340
notebooks with full digital video and photo editing capabilities. Ideal for students, small business owners, and
executives, who want to integrate motion video for PowerPoint presentations, reports or video email, these
notebooks offer the ability to easily add video and images to documents and to transfer digital video footage
between a digital camcorder and the notebook. The F300 series models offer large brilliant displays and weigh
less than seven pounds in a sleek mobile design that is less than 1.7 inches thick.

These models offer a three-spindle design with dual batteries and DVD movie playback capabilities for
frequent travelers who want dynamic multimedia presentations or video email. All F300 series models offer the
i.LINKTM digital interface for quick and easy video and photography transfer from a Sony DV Handycam©
camcorder.

thedewar