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Strategies & Market Trends : Rande Is . . . HOME -- Ignore unavailable to you. Want to Upgrade?

To: Baton who wrote (13207)	10/7/1999 1:36:00 AM
From: Kanetsu	Read Replies (1) \| Respond to of 57584

Broadband Facts Some facts and figures: Broadband Consumers 1998 -- 485,000* 1999 -- 2,000,000 2000 -- 5,000,000 2002 -- 16,000,000** Source: Forrester Research * Number includes 210,000 @Home subscribers, 150,000 Road Runner subscribers and 125,000 ADSL users. ** Projected Cable's Broadband Potential Current U.S. population -- 265 million Number of U.S. households -- 110 million Number of U.S. households that subscribe to cable -- 92 million Number of U.S. households with PCs -- 47 million ADSL's Broadband Potential 1998 -- 50,000 1999 -- 415,000* 2001 -- 1,500,000* 2002 -- 2,500,000* Source: International Data Corp. * Projected Corporate Broadband Access 1998 -- 500,000 corporate users on T-1 connections Source: 3Com Broadband Demographics General Demographics Broadband User* General U.S. Population Median Adult Age 38 36 Households with Children 47% 36% Annual Household Income $52,600 $40,000 College Degree 36% 21% Home Ownership 70% 64% Make Online Purchase in Last Year 44% 27% Internet Usage 22 hrs/week 12 hrs/week Sources: Aspen Media Research, Claritas, Find SVP Consumption Habits Index Broadband User - General U.S. Population Made Travel Plans Online in Last Month 164 100 Own a Laptop or Notebook PC 151 100 Used Online Financial Service in Last Month 150 100 Own a Luxury Car Purchased New 144 100 Bought $300 or More in Software in Last Year 143 100 Own a Cellular Phone 132 100 Own a Vacation Home 131 100 Made 4 or More Domestic Trips in Last Year 129 100 Bought a Novel in Last Year 127 100 Sources: Claritas, MRI. Figures are for comparsion purposes indexed against the general U.S. population. * The Broadband User profile is based on Road Runner subscriber information.